Job Title: Social Media Manager (Organic + Meta Ads)
Location: Indore (On-site)
Company: Zetawiz Technologies
Employment Type: Full-time
Experience Required: 2–5 Years
About Us
Zetawiz Technologies is a fast-growing software development and digital solutions company delivering innovative web, mobile, AI, and marketing solutions to clients worldwide. We are looking for a creative and data-driven Social Media Manager who can build engaging social media strategies while managing high-performing Meta advertising campaigns.
Job Overview
We are seeking an experienced Social Media Manager who is passionate about content creation, brand building, and performance marketing. The ideal candidate should have hands-on experience managing social media platforms, planning content calendars, creating engaging campaigns, and running Meta (Facebook & Instagram) Ads to generate leads and maximize ROI.
Key Responsibilities
Social Media Management
- Develop and execute social media strategies aligned with business objectives.
- Plan, create, and manage monthly content calendars.
- Publish and schedule posts across Facebook, Instagram, LinkedIn, YouTube, X (Twitter), and other platforms.
- Coordinate with graphic designers and video editors for creative assets.
- Write engaging captions, hashtags, and social media copy.
- Monitor community engagement by responding to comments and messages.
- Track trends and competitor activities to improve content performance.
- Analyze social media insights and prepare monthly performance reports.
Meta Ads Management
- Plan, launch, and optimize Meta Ads campaigns for lead generation, conversions, and brand awareness.
- Create audiences, retargeting campaigns, and lookalike audiences.
- Perform A/B testing for creatives, copy, and audience segments.
- Monitor campaign budgets, CPC, CPM, CTR, CPL, CPA, and ROAS.
- Optimize campaigns to maximize performance and reduce acquisition costs.
- Generate weekly and monthly advertising performance reports with actionable insights.
Required Skills
- Strong understanding of Facebook, Instagram, LinkedIn, and YouTube marketing.
- Hands-on experience with Meta Ads Manager.
- Knowledge of Meta Pixel, Conversion API, and Event Tracking.
- Experience with Canva and basic design principles.
- Understanding of content marketing and social media trends.
- Familiarity with GA4, Google Tag Manager, and UTM tracking is an advantage.
- Excellent copywriting and communication skills.
- Strong analytical and reporting abilities.
- Ability to manage multiple brands simultaneously.
Preferred Qualifications
- Bachelor's degree in Marketing, Mass Communication, Business, or a related field.
- Meta Certified Professional (preferred but not mandatory).
- Experience working in a digital marketing agency is a plus.
KPIs
- Growth in followers and engagement rate.
- Qualified leads generated through Meta Ads.
- Return on Ad Spend (ROAS).
- Cost Per Lead (CPL) / Cost Per Acquisition (CPA).
- Content consistency and publishing schedule.
- Campaign performance improvements.
What We Offer
- Competitive salary based on experience.
- Opportunity to work with international clients.
- Career growth and continuous learning opportunities.
- Collaborative and innovative work environment.
How to Apply
Share your resume along with:
- Portfolio of social media accounts managed.
- Examples of Meta Ads campaigns and results.
- Links to your best-performing content (if available).
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Work Location: In person
