Role Overview
We are looking for a highly technical performance marketer to own growth and digital infrastructure at Nagarjuna. This role sits at the intersection of marketing strategy and technical execution. We are not looking for a traditional media buyer. We need an autonomous operator who can architect our marketing technology ecosystem, build high converting web experiences, and manage full funnel campaigns without relying on a developer for every tracking update.
Core Responsibilities
● Marketing Technology Ownership: Architect, integrate, and manage the entire MarTech stack. You will connect tools, automate workflows, and build the infrastructure required to scale our acquisition efforts.
● Full Funnel Media Execution: Run high budget campaigns across major platforms. You will move beyond surface level metrics to optimize for true business impact and customer retention.
● Web Operations & CRO: Lead landing page development and conversion rate optimization. You must possess the web development knowledge necessary to handle tracking pixels, server side integrations, and structural web changes independently.
● Strategic Alignment: Translate brand identity into technical campaigns. You will ensure that highly automated, data driven campaigns still retain strong human appeal and sound marketing psychology.
● Proactive Growth Engineering: Identify drop offs in the customer journey and independently build automated solutions to capture lost revenue before management flags the issue. The Ideal Candidate Profile
● Highly Experienced: Brings years of hands on experience adapting growth strategies to specific market conditions, not just running generic playbooks.
● Tech Native: Deeply comfortable with web development fundamentals, complex analytics setups, APIs, and automation software.
● Core Marketer: Understands consumer behavior, positioning, and creative strategy just as well as conversion numbers.
● Autonomous Driver: Does not wait for a daily checklist. They arrive with a thesis, the technical ability to build it, and the data to prove its impact.
Disqualifying Traits
● Lacks the technical skills to implement tracking or troubleshoot web infrastructure.
● Views performance marketing purely as adjusting platform bids while ignoring creative and the overall customer experience.
● Requires top down instruction to identify the next growth opportunity.
Pay: ₹25,000.00 - ₹45,000.00 per month
Work Location: In person
