We are looking for a dynamic Digital Marketing Executive to plan, execute, and manage our comprehensive online marketing campaigns. Your primary focus will be on driving brand awareness, generating quality leads, and managing our digital footprint across social media, search engines, email, and paid advertising channels. You will collaborate closely with designers, developers, and content creators to build cohesive, high-converting digital campaigns that align with our business goals.
Key Responsibilities
- Campaign Management: Plan and execute digital marketing campaigns across multiple channels including SEO/SEM, email, social media, and display advertising.
- Social Media Marketing: Manage, grow, and optimize brand presence across key social media platforms (LinkedIn, Instagram, Facebook, Twitter) by creating engaging content and managing content calendars.
- Paid Advertising (PPC): Design, launch, and optimize paid acquisition campaigns on Google Ads, Meta Ads, and LinkedIn to maximize ROI and lead generation.
- Content Strategy: Collaborate with content writers and designers to create compelling copy and visual assets for blogs, landing pages, ads, and social channels.
- Email Marketing: Design, execute, and track automated email marketing campaigns and newsletters to nurture leads and retain clients.
- Analytics & Reporting: Monitor campaign performance, track KPIs (CPC, CTR, Conversion Rate, ROI), and use tools like Google Analytics and Meta Business Suite to generate actionable insights and weekly reports.
- Lead Generation: Optimize landing pages and user funnels to drive conversion rates and improve overall cost-per-acquisition (CPA).
- Market Research: Conduct competitor analysis, stay updated with emerging digital marketing trends, and identify new growth channels.
Required Skills & Qualifications
- Platform Expertise: Hands-on experience managing Google Ads, Meta Business Suite (Facebook/Instagram Ads), LinkedIn Campaign Manager, and Google Analytics.
- Performance Marketing: Strong understanding of PPC, performance marketing, conversion rate optimization (CRO), and digital funnel management.
- Content & Copywriting: Excellent written and verbal communication skills with the ability to write engaging ad copy and social media captions.
- Design Familiarity: Basic working knowledge of graphic design and editing tools like Canva or Adobe Photoshop to quickly spin up ad creatives.
- Analytical Mindset: Proficiency in tracking metrics, interpreting data, and making data-backed marketing decisions.
- Education: Graduate or equivalent in Marketing, Business Administration, Mass Communication, or a related subject (or equivalent practical experience).
Preferred Qualifications
- Experience executing digital marketing campaigns for tech companies, IT services, or B2B/SaaS brands.
- Basic understanding of SEO principles and how organic search ties into paid campaigns.
- Familiarity with CRM tools (such as HubSpot or Mailchimp) for email marketing and lead management.
- Job Type: Full-time
- Experience: 2–3 Years
- Location: Faridabad, Haryana
- Work Mode: In-Office | On-site | Immediate Joining
- Pay: Up to ₹25,000.00 per month
How to Apply
Apply directly on Indeed.
Alternatively, you can send your CV to [email protected]
Team Vijror Technologies Pvt Ltd
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
Work Location: In person
