We are seeking a performance-driven Amazon Ads Specialist to manage and optimize advertising campaigns across Amazon.com and Amazon.in. The primary focus will be on generating high-quality leads and increasing sales through effective PPC strategies. The ideal candidate will have proven experience in Amazon Ads, a data-driven mindset, and the ability to turn campaigns into measurable business growth.
Key Responsibilities:
- Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
- Conduct keyword research, competitor analysis, and product listing optimization to improve visibility and conversions.
- Optimize bids, targeting, and campaign structures to maximize lead generation and sales.
- Monitor KPIs including CTR, CPC, ACOS, ROAS, and conversion rates.
- Generate regular performance reports with actionable insights for continuous improvement.
- Collaborate with marketing, sales, and product teams to align advertising strategies with revenue goals.
- Stay up to date with Amazon advertising trends, tools, and marketplace updates.
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field (preferred).
- 1–3 years of hands-on experience in Amazon PPC campaign management.
- Proven track record of increasing sales and generating leads through Amazon Ads.
- Strong analytical skills with the ability to interpret data and make strategic decisions.
- Proficiency with Amazon Seller Central/Vendor Central.
Job Types: Full-time, Permanent, Fresher
Pay: Up to ₹26,000.00 per month
Language:
- Do you have fluency in English? (Required)
Work Location: In person