Digital Marketing Executive (SEO Specialist)
We are looking for a talented and result-driven Digital Marketing Executive (SEO Specialist) to improve our online visibility, drive website traffic, and strengthen our brand presence across digital platforms. The role requires hands-on SEO knowledge and the ability to execute data-driven marketing strategies.
Responsibilities & Duties:
- Conduct keyword research to identify high-traffic and relevant search terms
- Optimize website content (landing pages, blogs, product descriptions) for SEO and user engagement
- Implement on-page SEO practices (meta tags, URL structure, headers, internal linking)
- Monitor website performance using tools like Google Analytics and Search Console
- Prepare reports on organic traffic, keyword rankings, and campaign performance
- Work with developers to identify and resolve technical SEO issues
- Stay updated with SEO trends and algorithm changes
- Perform competitor analysis and identify growth opportunities
- Collaborate with content and design teams for SEO-focused creatives and blogs
- Manage off-page SEO activities (backlinks, listings, reputation management)
- Support email marketing and social media campaigns
- Assist in paid campaigns (Google Ads, Meta Ads) with keyword and landing page inputs
- Implement local SEO strategies for better regional visibility
Skills & Competencies:
- Strong understanding of SEO (on-page, off-page, technical SEO)
- Familiarity with tools like Google Analytics, Search Console, SEMrush, Ahrefs
- Basic knowledge of digital advertising platforms (Google Ads, Meta Ads)
- Good analytical and problem-solving skills
- Working knowledge of WordPress, MS Excel, and PowerPoint
- Strong communication skills (written & verbal)
Qualification & Experience:
- Bachelor’s degree in Marketing / Computer Science / Mass Communication or related field
- 1–3 years of experience in SEO / Digital Marketing
- Freshers with relevant internship experience can also apply
Job Details:
- Job Type: Full-time
- Salary: ₹15,000 – ₹25,000 per month
- Schedule: Day shift (Monday to Friday)
- Work Mode: In-person
- Location: Thanjavur
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Health insurance
- Life insurance
- Paid sick time
- Provident Fund
Work Location: In person
