Job Overview
We are looking for a Creative Digital Marketer who can combine creativity, digital marketing knowledge, and content skills to build engaging campaigns and strengthen our online presence.
The ideal candidate should be comfortable creating social media content, developing marketing campaigns, analyzing performance, and experimenting with new creative ideas across digital platforms.
Key Responsibilities
- Develop and execute creative digital marketing campaigns across social media, search engines, email, and other online platforms.
- Create engaging content for Instagram, Facebook, LinkedIn, YouTube, and other social media channels.
- Plan and manage social media content calendars.
- Create creative concepts for posts, reels, videos, advertisements, campaigns, and promotional materials.
- Work with designers and content creators to produce high-quality marketing materials.
- Conduct keyword research and support SEO and content marketing activities.
- Plan and manage paid advertising campaigns using platforms such as Google Ads and Meta Ads.
- Monitor campaign performance and prepare reports based on key metrics.
- Analyze audience behavior, engagement, traffic, leads, and conversions.
- Identify current digital marketing trends and implement innovative marketing ideas.
- Develop creative strategies to improve brand awareness, engagement, and lead generation.
- Write compelling ad copies, captions, headlines, and promotional content.
- Coordinate with sales and other internal teams to align marketing campaigns with business objectives.
- Test different creative concepts, ad copies, audiences, and campaign strategies to improve performance.
Required Skills
- Strong understanding of digital marketing and social media marketing.
- Good knowledge of Instagram, Facebook, LinkedIn, YouTube, and Google platforms.
- Basic to intermediate knowledge of SEO, Google Ads, and Meta Ads.
- Excellent content writing and copywriting skills.
- Strong creative thinking and storytelling ability.
- Knowledge of marketing analytics and campaign performance metrics.
- Ability to understand target audiences and create relevant content.
- Good communication and teamwork skills.
- Ability to manage multiple projects and meet deadlines.
Preferred Skills
- Experience with Canva, Photoshop, Figma, CapCut, or similar creative tools.
- Knowledge of short-form video and Reel creation.
- Basic knowledge of Google Analytics, Google Search Console, and Meta Business Suite.
- Understanding of AI tools used for content creation and digital marketing.
- Experience in lead-generation campaigns is an advantage.
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
