Job Description : PPC
Experience : 3yrs+
Location : Noida
Working Days : Monday - Friday
About Us:
GTF Technologies is a creative, fast-growing digital agency transforming the real-estate marketing space for 17+ years. We blend smart strategy, bold ideas, and cutting-edge tech to help brands stand out and scale. Join us and be part of a team where innovation, passion, and growth come alive every day.
Job Overview
We are seeking a skilled and experienced PPC Specialist to join our digital marketing team. The ideal candidate will have proven expertise in Google Ads and Meta Ads campaign management, with a strong ability to plan, execute, optimize, and analyze campaigns to drive brand awareness, generate leads, and maximize ROI. If you are passionate about performance marketing, data-driven decision-making, and working on high-impact campaigns for top clients, we’d love to hear from you.
Skills & Requirements
- Bachelor’s degree in Marketing, Advertising, Business, or a related field (preferred).
- Minimum 2 years of hands-on experience managing both Google Ads & Meta Ads campaigns, preferably in the real estate industry.
- Proficiency in Google Ads Manager, Facebook Ads Manager, and other digital marketing tools.
- Strong analytical and problem-solving skills with the ability to derive insights from data.
- Knowledge of SEO, SEM, and digital marketing channels is an added advantage.
- Excellent communication, copywriting, and presentation skills.
- Google Ads certification and/or Meta Blueprint certification preferred.
- Creative thinker with a results-driven approach.
Key ResponsibilitiesCampaign Strategy & Execution
- Develop and implement comprehensive PPC strategies (Google Ads & Meta Ads) aligned with client business objectives.
- Plan, create, and manage ad campaigns across Search, Display, Video, Shopping, and Social platforms.
- Write engaging ad copies and collaborate with the design team for impactful creatives.
- Define and implement audience targeting, bidding strategies, and campaign structures for maximum performance.
Optimization & Analysis
- Continuously monitor and optimize campaigns to improve CTR, Quality Score, Conversion Rate, and ROI.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters to identify best-performing variations.
- Implement and manage conversion tracking, remarketing campaigns, and audience segmentation.
- Analyze campaign data, generate actionable insights, and provide detailed performance reports to stakeholders.
Market Research & Compliance
- Conduct thorough keyword research and competitor analysis to identify opportunities.
- Stay updated with the latest Google Ads & Meta Ads best practices, trends, and policies.
- Ensure campaigns comply with platform guidelines and brand standards.
Why Join Us?
- Work on large-scale campaigns for top real estate clients.
- Be part of a fast-growing digital marketing agency at the forefront of performance-driven advertising.
- Competitive salary, bonuses, and career growth opportunities.
- Exposure to advanced tools, industry trends, and continuous learning.
Pay: ₹30,000.00 - ₹45,000.00 per month
Benefits:
Work Location: In person
