Key Responsibilities: Social Media Management
- Create, schedule, and publish engaging content across social media platforms.
- Develop monthly content calendars aligned with business goals.
- Manage Facebook, Instagram and other relevant social channels.
- Monitor comments, messages, and customer interactions.
- Stay updated on social media trends and platform updates.
- Coordinate with designers and content creators to produce marketing assets.
Meta Advertising
- Plan, launch, and manage Facebook and Instagram ad campaigns.
- Set up audiences, retargeting campaigns, and conversion tracking.
- Monitor campaign performance and optimize for ROAS, CPL, CTR, and conversions.
- Conduct A/B testing of creatives, audiences, and ad copy.
- Manage advertising budgets efficiently.
- Generate weekly and monthly performance reports.
Analytics & Reporting
- Track KPIs and campaign performance.
- Analyze social media and advertising metrics.
- Provide recommendations to improve engagement and lead generation.
- Use data-driven insights to optimize marketing strategies.
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
