Origins: Reo.Dev was founded in March 2023 by Achintya, Gaurav and Piyush – All of them are 2nd time Entrepreneurs [read more on the Founding team below]
Value Prop: Reo.Dev provides Revenue Intelligence for Developer tool companies. We are category creators and currently no other company has the capabilities Reo.Dev has. Our closest parallel is 6sense.com which operates in the B2B SaaS industry and does not serve DevTool companies
Customers: Our Customer base includes some of the most respected DevTool companies [see more details below]. All of our Customers are in the US and EU. We are hugely Customer centric and satisfaction scores are very high. [read more on customer feedback below]
Traction: We have grown 5X in 2024 vs. Dec’2023 and are on track to grow 10X in 2024 vs. Dec’2023. We price at a Premium and have 90%+ Gross margin
Funding: We are funded by the most reputed VCs from India and the US [see more on Fundraise below]
Developer tools is a $500 billion industry, generates $50B in revenue annually and has been growing at 22% year on year. Source
By definition, this industry is at the frontier of technology. Innovation happens extremely fast in this industry. Teams need to have a strong technological background to build for this industry
Developer tools can scale up globally, generate strong revenue and have high profit margins
Reo.Dev is a modern revenue stack for Developer focused companies. We help Developer Tool companies identify which Engineering Teams have an Urgent need for their product and the highest likelihood of conversion. We capture and analyze a wide array of developer activity data from Github, Docs, Docker Installs, Communities, other dev specific sources and convert them to sales signals.
Our customers include CROs, VP Sales, VP Marketing, AE, SDR teams and Marketing teams of Devtool companies
Founding Team:
Reo has been founded by experienced entrepreneurs. All three founders have a strong track record of building start-ups and leading teams
Achintya: Achintya was previously the co-founder at Phyllo, which is a developer tool company. Phyllo raised ~$18M in VC funding from top tier VCs. Achintya is a Chemical Engineer from IIT Delhi (2009) and MBA from Indian School of Business (2013)
Piyush: Piyush is a second time entrepreneur. He previously founded Scholr, which was an EdTech start-up and was acquired by BYJU’S in 2020. Piyush is a Mechanical Engineer from IIT Kharagpur (2008) and MBA from India School of Business (2013)
Gaurav: Gaurav is a senior Tech leader with 16 years of experience. Previously he was VP Engineering at Ninjacart (valued at $1B+) and CTO of Kuliza where he led a team of 150+ developers. He is a Computer Science Engineer from IIIT Allahabad (2006)
As co- founders we take pride in the fact that people who have worked with us in the past, want to work with us again!
At Reo.Dev, Product Marketing is at the center of how we communicate our product, launches, and customer value.
We’re looking for someone who can take complex product capabilities and turn them into compelling stories, launch assets, videos, and customer-facing communication that drive excitement and adoption.
You’ll work closely with Product, Founders, and GTM teams to shape how customers and prospects experience our product.
Your work will include:
Turning product features into clear, compelling narratives
Creating launch content, social posts, and customer communication
Developing short-form videos, demos, explainers, and visual assets
Helping customers understand and adopt new features
Working on messaging, positioning, and storytelling across channels
Using AI tools to create scalable marketing content and assets
This is a high-ownership role with significant learning and growth opportunities at the intersection of AI, GTM tech, product adoption, and storytelling.
3–6 years of Product Marketing experience in US / global SaaS startups
Strong storytelling and communication skills
Ability to simplify technical concepts into compelling narratives
Strong creative instinct for content, visuals, and videos
Comfort using AI tools for content, demos, and creative workflows
Strong problem-solving skills and execution mindset
Experience with video creation/content is a plus
Ability to work in a fast-paced, highly hands-on startup environment
You’ll likely enjoy working here if you:
Care deeply about the quality of your work
Execute quickly and take ownership
Are highly hands-on and proactive
Enjoy fast learning environments
Are low on ego and high on collaboration
Can work through ambiguity and adapt quickly
Want to build for the long term and grow alongside the company
