Roles:
- Content Creation:
- Develop creative and engaging content (text, images, videos) tailored to the brand's audience.
- Coordinate with designers to create visually appealing posts.
- Social Media Strategy Implementation:
- Execute campaigns as per the marketing strategy, ensuring alignment with the brand's goals.
- Collaborate with the team to plan seasonal campaigns or offers (e.g., festivals, special days).
- Platform Management:
- Manage the brand’s social media accounts (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Schedule posts, respond to messages, and monitor activities on all platforms.
- Lead Generation:
- Focus on creating campaigns that generate quality leads for clients.
- Use paid ads and organic methods to reach the target audience effectively.
- Analytics and Reporting:
- Monitor social media metrics like engagement, impressions, and conversions.
- Prepare performance reports to evaluate campaign success and suggest improvements.
- Community Engagement:
- Actively engage with followers through comments, messages, and discussions to build relationships.
- Address client inquiries promptly and professionally.
- Trend Analysis:
- Stay updated on social media trends, tools, and algorithms to keep strategies relevant.
- Implement innovative ideas to increase audience reach.
- Paid Campaign Management:
- Create and manage paid campaigns, ensuring the right audience targeting for maximum ROI.
- Monitor ad budgets and tweak campaigns based on performance.
Skills Required:
- Strong knowledge of major social media platforms and their tools.
- Creativity and storytelling abilities.
- Analytical mindset to track and interpret data.
- Expertise in paid campaign management (e.g., Facebook Ads Manager, Google Ads).
- Basic design skills using Canva, Photoshop, or similar tools.
- Good communication and multitasking abilities.
Would you like help drafting a job description for this role?
Job Type: Full-time
Pay: ₹15,530.03 - ₹18,765.15 per month
Benefits:
Experience:
- total work: 1 year (Preferred)
Work Location: In person
