Senior Brand Copywriter (Contract Role)
Duration: 1 Month (Potential extension up to 3 months)
Employment Type: Contract
Location: Remote
Timings: 7:30pm to 4:30am(Night Shift)
About the Role
We are seeking a Senior Brand Copywriter who can craft powerful, high-impact narratives for ultra-premium audiences.
This role goes beyond content creation. You will be responsible for shaping brand voice, building aspirational narratives, and delivering copy that influences perception at the highest level.
You will work on campaigns where every word carries weight—designed for audiences that value exclusivity, precision, and excellence. The work demands a deep understanding of luxury positioning, high-net-worth audience psychology, and brand storytelling.
What You’ll Be Doing
- Lead the development of high-concept copy across campaigns, including:
- Brand campaigns and digital storytelling
- Website and landing page narratives
- Social media and high-impact ad creatives
- Long-form brand assets (brochures, presentations, decks)
- Brand naming, taglines, and messaging frameworks
- Translate creative briefs into strategic, compelling narratives that align with brand positioning and campaign objectives
- Own and evolve brand voice and tone, ensuring consistency across all touchpoints
- Collaborate closely with designers, marketers, and stakeholders to deliver cohesive, insight-driven campaigns
- Balance creativity with clarity, ensuring messaging performs across platforms while maintaining premium positioning
- Conduct in-depth research to develop insight-led, contextually relevant messaging
What We’re Looking For
- 7+ years of experience in copywriting, with a strong focus on brand, advertising, or campaign-driven work
- Demonstrated experience working with premium, luxury, or high-value brands (e.g., real estate, aviation, luxury services, HNI-focused brands)
- A portfolio that reflects:
- Strong conceptual thinking
- Campaign-driven work (not just blogs or SEO content)
- Versatility in tone, style, and formats
- Ability to craft both high-impact short-form and immersive long-form narratives
- Exceptional command of the English language with a refined sense of tone, nuance, and persuasion
- Strong understanding of audience psychology, brand positioning, and storytelling frameworks
- Ability to think beyond execution—contributing to ideas, concepts, and creative direction
Nice to Have
- Experience in luxury, real estate, aviation, or high-ticket industries
- Prior experience in a creative agency or fast-paced campaign environment
This Role is NOT For
- Writers focused primarily on SEO, blogs, or volume content production
- Candidates without campaign, branding, or advertising experience
- Those who have not worked with premium or aspirational brands
What You’ll Get
- Opportunity to work on high-value, brand-defining campaigns
- Exposure to premium global audiences and positioning strategies
- A fast-paced, collaborative, and creatively demanding environment
- Fully remote and flexible work setup
Portfolio Requirement (Mandatory)
Applications without a portfolio will not be considered.
Your portfolio should demonstrate:
- Campaign-based work
- Brand storytelling and messaging
- Taglines, concepts, or brand narratives
- Work for premium or aspirational brands
Job Type: Contractual / Temporary
Contract length: 1 month
Pay: ₹900,000.00 - ₹1,500,000.00 per year
Benefits:
Application Question(s):
- How familiar are you with marketing concepts like audience targeting and brand voice?
- Are you comfortable handling both short-form (headlines) and long-form content?
- Are you available for a 1-month contract with potential extension up to 3 months?
- Share 2–3 examples of your best copywriting work (links preferred).
- Please share a portfolio showcasing campaign-based copywriting work (ads, brand campaigns, taglines, website copy)
- How many years of experience do you have in brand/campaign copywriting (not SEO/blog writing)?
- Have you worked with premium, luxury, or high-value brands (e.g., real estate, aviation, luxury services)?
- Which best describes your experience?
Primarily blogs/SEO content
Mix of content + campaign copy
Primarily brand/campaign/advertising copy
- Have you worked on end-to-end campaigns (concept to execution)?
- Have you written for multiple brands with distinct tones/voices?
- Do you have experience working in an advertising agency?
- Are you comfortable working 7:30 PM – 4:30 AM IST (Night Shift)?
Work Location: Remote
