Toshvin Analytical is a place where opportunity meets growth. We believe in providing the best quality service to our clients and in turn, helping businesses grow. We are a team of experienced professionals, looking for bright, motivated and committed individuals.
If you are interested in a long-term career with one of the leading instrumentation companies in India, please email your CV to:
Position : Head - Marketing
Reports to : Vice President – Sales & Marketing
Location : Mumbai
Years of Experience : 12 to 20 years of Experience
Minimum Qualification : Graduate in any field
Preferred Qualification : Graduate with MBA in Marketing
Type of Work Experience Required (Mandatory) ** :
- How to use social media (LinkedIn / FB / Twitter) for effective marketing; knowledge of software tools or apps for creating content
- Leading marketing team of 3 to 4 members for at least 6 years
Type of Work Experience Required (Preferred) ** : Experience in the field of marketing of capital goods / industrial products / analytical instruments
Responsibilities:
- Driving the marketing team for all marketing activities of the Organisation
- Preparing and executing the annual marketing plan – Print | Digital | Social Media | Events
- Preparing and managing marketing collaterals – Product Guides | Corporate Brochures | Application Newsletters
- Social Media Marketing – Content creation; Posts and Re-posts
- Running Electronic Data Mailers (EDMs)
- Product promotion plan and market research/analysis
- Field Marketing, branding and strategy
- Event management (Exhibitions, Road Shows, Product Launches, Seminars & Webinars)
- Running product marketing campaigns
- Database management
- Website management
- Lead generation and qualification
- Analysing and reporting marketing analytics metrics
- Aware of various AI tools & coordinate with the marketing team to utilise where AI can improve content creation, automation, and analytics for marketing activities
Key Success Behaviours (Key Competencies):
- Accountability: Takes ownership of tasks and responsibilities
- Collaboration & Teamwork: Works effectively with others across teams and departments
- Communication: Communicates clearly, effectively and professionally
- Customer & Stakeholder Focus: Understands the internal and external customer needs
- Integrity & Ethics: Acts honestly, maintains confidentiality and upholds company values
- Results Orientation: Works proactively, manages time to meet deadlines and priorities
- Professionalism: Upholds professional standards and represents the organisation positively
- Organisational Awareness: Keeps updated on the organisation’s goals and industry trends
Any specific skills/knowledge required for this position:
- Leadership and managerial capability to manage, develop, and mentor the marketing team
- Creativity
- Good verbal and written communication skills
- Planning & organising skills
- Effective time management and multi-tasking
- Good presentation and reporting skills
