Job Role: Content Research & Strategy Manager (Founding Team)About Sawant Yoga
Sawant Yoga is on a mission to build India’s most trusted Diabetes Reversal education platform. We educate thousands of people through YouTube, Instagram, webinars and structured diabetes reversal programs.
We are NOT looking for a social media manager.
We are looking for someone who can build our knowledge engine.
If you love researching, organizing information, understanding human psychology and creating world-class educational content, this role is for you.
Mission
Your mission is simple:
Make sure our founder never has to think from a blank page again.
Every recording session should already have researched topics, compelling hooks, scientific evidence, stories, titles and shooting notes ready.
Key Responsibilities
1. Research
· Research diabetes, obesity, insulin resistance, nutrition, stress, sleep, yoga, Ayurveda and metabolic health.
· Read scientific papers, books, podcasts, newsletters and expert interviews.
· Convert complex science into simple summaries.
· Verify facts before content is published.
2. Build the Knowledge Base
· Organize all research into a searchable database.
· Maintain topic libraries.
· Build FAQ libraries.
· Maintain patient story library.
· Maintain analogy library.
· Build myth vs truth database.
3. Content Strategy
Every week prepare:
· Long YouTube video ideas
· Instagram Reel ideas
· Shorts ideas
· Community posts
· Webinar supporting content
Nothing should be random.
Everything should align with business goals.
4. Script Preparation
Prepare:
· Hooks
· Titles
· Story structure
· Scientific references
· Examples
· Shooting notes
· Calls-to-action
The founder should only need to review and record.
5. AI Workflow Management
Use AI extensively.
Expected tools include:
· ChatGPT
· NotebookLM
· Perplexity
· Claude (optional)
You should know how to generate better outputs by asking better questions.
6. Performance Analysis
Every week analyse:
· Watch time
· Retention
· Click-through rate
· Shares
· Saves
· Comments
· Webinar registrations
Recommend improvements based on data.
Skills Required
· Excellent English and Hindi writing skill
· Strong research ability
· Curious mindset
· Ability to simplify complex topics
· AI prompt writing
· Structured thinking
· Storytelling
· Attention to detail
Bonus:
· Nutrition
· Healthcare
· Biology
· Psychology
· Journalism
· Medical writing
What Success Looks Like
Within 90 days:
· 500+ researched content ideas
· 100 patient stories documented
· 200 FAQs categorized
· 50 reusable content frameworks
· Weekly content calendar ready in advance
· Founder records without needing to brainstorm
· Increase in YouTube watch time and webinar registrations
KPIs
· Number of research summaries completed
· Number of validated content ideas added
· Script readiness before recording
· Reduction in founder review time
· YouTube retention improvements
· Webinar registrations generated from content
· Consistency of publishing
This Role Is NOT For You If
· You only know Canva and Instagram posting.
· You depend on ChatGPT to think for you.
· You dislike reading.
· You struggle to organise information.
· You wait for instructions instead of taking ownership.
This Role IS For You If
You enjoy asking:
“Why?”
You love learning.
You enjoy building systems.
You want to create educational content that genuinely changes lives.
If yes, we’d love to meet you.
Pay: ₹13,500.00 - ₹15,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Paid time off
- Work from home
Work Location: Remote
