Job Title and Overview We are looking for a data-driven Performance Marketing Executive to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads, Meta Ads, campaign optimization, lead generation, and performance analysis.
Essential Job Functions
Plan and manage paid advertising campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms. Generate high-quality leads while maintaining target Cost Per Lead (CPL). Optimize campaigns to improve CTR, Conversion Rate, ROAS, and ROI. Perform A/B testing on ad creatives, landing pages, and audience segments. Monitor daily campaign performance and optimize budgets accordingly.
Education and Experience
- 1–2 years of hands-on experience in Performance Marketing, managing paid campaigns on platforms like Google Ads and Meta Ads and experience in lead generation, campaign optimization, and performance analysis is preferred.
- Bachelor's degree in any discipline from a recognized university.
- Certifications in Google Ads, Meta Blueprint, or Digital Marketing will be an added advantage.
Workplace Policies and Agreements
- You will be on probation period for 3 months.
- Maintain professionalism, integrity, and respect toward patients, colleagues, and clients.
- Do not disclose proprietary information without prior authorization.
- Confidentiality obligations continue even after employment ends.
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Work Location: In person
