Senior SEO Executive
Company: E Care Infoway LLP
Job Type: Full-time | Permanent
Location: Vadodara, Gujarat
Experience: 0-2Years
Job Summary
E Care Infoway LLP is looking for an experienced Senior SEO Executive to lead and execute SEO strategies that improve website visibility, increase organic traffic, and generate quality leads. The ideal candidate should have expertise in Website SEO Audits, Keyword Research, Competitor Analysis, Backlink Analysis, Technical SEO, and should have working knowledge of PPC platforms including Google Ads, Meta Ads, and LinkedIn Ads.
Key Responsibilities :
- Perform comprehensive Website SEO Audits and identify technical SEO issues with actionable recommendations.
- Conduct Keyword Research, keyword mapping, competitor analysis, and search intent analysis.
- Plan and execute On-Page, Off-Page, and Technical SEO strategies.
- Perform Backlink Analysis, monitor backlink profiles, identify toxic links, and implement ethical link-building strategies.
- Optimize website content, meta titles, meta descriptions, URLs, internal linking, schema markup, and image ALT tags.
- Improve website crawlability, indexing, Core Web Vitals, and overall search performance.
- Track keyword rankings and organic traffic using SEO tools.
- Monitor website performance using Google Analytics 4 (GA4) and Google Search Console.
- Prepare SEO performance reports and recommend optimization strategies.
- Stay updated with Google algorithm updates and industry best practices.
PPC Knowledge (Preferred)
- Basic to intermediate knowledge of Google Ads campaign management.
- Understanding of Meta Ads (Facebook & Instagram) campaign setup and optimization.
- Familiarity with LinkedIn Ads for B2B lead generation.
- Knowledge of PPC metrics such as CTR, CPC, CPA, ROAS, and Conversion Tracking.
- Ability to coordinate with the PPC team for integrated SEO and paid marketing strategies.
Required Skills
- 0-2 years of hands-on SEO experience.
- Expertise in Website SEO Audits.
- Strong knowledge of Keyword Research, Competitor Analysis, and Search Intent Analysis.
- Experience in Backlink Analysis and high-quality link-building.
- Strong understanding of On-Page, Off-Page, and Technical SEO.
- Experience with Google Analytics 4 (GA4) and Google Search Console.
- Hands-on experience with SEMrush, Ahrefs, Screaming Frog, Moz, or similar SEO tools.
- Excellent analytical and problem-solving skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Information Technology, Computer Science, or a related field.
- Digital Marketing or SEO certification is an added advantage.
Pay: ₹15,000.00 - ₹30,445.56 per month
Work Location: In person
