Job Title: Marketing Manager
Company: Zahra Tours and Travels
Location: Kozhikode / Kochi
Experience : Minimum 4 years
About Us:
Zahra Tours and Travels is a leading provider of bespoke travel experiences, specializing in crafting unforgettable holidays for discerning travelers. With our commitment to excellence and personalized service, we strive to create unique and memorable journeys that exceed our clients' expectations.
Job Description:
Zahra Tours and Travels is looking for a dynamic and results-driven Marketing Manager to lead our marketing strategy, digital campaigns, and brand presence across all branches. This is a great opportunity for a strategic thinker who thrives on driving brand growth, managing high-performing teams, and delivering measurable ROI in a fast-paced travel industry environment.
Key Responsibilities
Marketing Strategy
- Develop and implement monthly, quarterly, and annual marketing plans aligned with sales targets
- Identify new market opportunities, trends, and competitor activity to inform strategy
- Build campaigns that drive brand awareness and customer engagement
Digital Marketing
- Plan and manage campaigns across Meta, Google, LinkedIn, and YouTube
- Oversee SEO, SEM, email, and content marketing initiatives
- Track website performance and lead generation, optimising ROI through analytics
Branding
- Maintain consistent brand identity across all branches and platforms
- Approve creatives and promotional materials to ensure brand guideline compliance
- Strengthen Zahra's position as a trusted travel brand
Campaign & Content Management
- Plan and execute seasonal and promotional campaigns with the Sales team
- Supervise designers, videographers, photographers, and content creators
- Review and approve ads, brochures, videos, and reels for quality and consistency
Team Leadership
- Lead, mentor, and set goals for the marketing team
- Conduct performance reviews and coaching
- Coordinate with branch teams on local marketing initiatives
Budget & Sales Coordination
- Manage the annual marketing budget and monitor ad spend
- Partner with Sales, Holidays, Visa, and Operations teams to generate and convert qualified leads
Events & Promotions
- Plan and manage corporate events, travel fairs, exhibitions, and seminars
- Manage sponsorships and partnership opportunities
Requirements:
- Proven experience in a marketing management role, ideally in travel, hospitality, or a related industry
- Excellent leadership, budgeting, and analytical skills
- Ability to manage multiple campaigns and cross-functional teams simultaneously
How to apply:
Please submit your resume and cover letter detailing your relevant experience and why you would be the perfect fit for the Marketing Manager role at Zahra Tours and Travels.
Pay: ₹40,000.00 - ₹60,000.00 per month
Work Location: In person
