Job Title: Business Development Manager - Marketing
Job Location: Cybercity, Magarpatta, Pune (On-site, No Work from Home)
Qualification: MBA in Marketing, Communications, Sales or a related field from a reputed institute
Experience: 3-5 years in Business development within service or consulting industry, with a strong focus on lead generation, relationship building and Client aquisition.
Reporting To: Assistant General Manager - Marketing
Job Summary:
The Business Development Manager – Marketing will be responsible for driving business growth through offline channels, including strategic partnerships, field networking, events, and direct client acquisition. The role focuses on lead generation, conversion, and relationship management within the target market, ensuring consistent revenue growth and enhanced brand visibility.
Key Responsibilities:
Lead Generation & Market Expansion
o Identify and generate qualified leads through offline channels such as corporate visits, networking events, industry associations, references, and cold outreach
o Map target market segments and develop territory-wise outreach strategies
o Conduct market and competitor analysis to identify new opportunities and growth areas
PR & Marketing Support
o Support execution of offline marketing campaigns, events, and brand activations
o Coordinate with the marketing team for development of collateral (brochures, flyers, standees, etc.)
o Assist in PR initiatives including local events and brand visibility efforts
o Share on-ground market insights to improve campaign effectiveness
Business Development & Client Acquisition
o Drive the end-to-end sales cycle from prospecting to closure
o Identify and pursue new business opportunities including partnerships, sponsorships, and client acquisitions o Deliver impactful presentations, proposals, and pitches to prospective clients
o Negotiate commercials and close deals within defined timelines
o Maintain a robust sales pipeline and consistently achieve monthly/quarterly revenue targets
Client Relationship Management
o Build and maintain long-term relationships with clients, partners, and key stakeholders o Act as a single point of contact for key accounts
o Ensure high client satisfaction and identify opportunities for upselling and cross-selling
o Develop strategic alliances with corporates, consultants, and channel partners
o Manage collaborations, sponsorships, and co-branding initiatives
Reporting & Performance Tracking
o Maintain and track leads, meetings, and conversions in CRM systems
o Analyze key metrics (conversion, cost, revenue) and share regular insights with management
Key Skills & Traits:
- Robust understanding of offline marketing and lead generation strategies
- Strong grasp of marketing strategies and their practical applicationStrong B2B sales expertise with proven negotiation and closing abilities
- Excellent networking and relationship-building skills
- Target-driven professional with hands-on field sales experience
- Proficient in Excel, PowerPoint, and CRM tools
- Effective communication and impactful presentation skills
- Self-driven and result-oriented with a high sense of ownership
- Ability to build trust and adapt quickly in dynamic environments
80–20 Rule:
Lex Visas believes in the 80:20 rule of Job Description. 80% is the primary job & 20% is the secondary job, which is assigned based on organization needs and employee competency / interest from time to time.
Compensation Range:
- INR 5,00,000 LPA – INR 9,00,000 LPA
- Opportunity to work in a high-growth environment with strong client exposure
- Performance-driven rewards and professional development support
Background of Lex Visas Pvt Ltd:
Founded in 2005 as an Indo-American joint venture, Lex Visas Pvt. Ltd. is now a 100% Indian-owned company and proudly recognized as India’s most trusted global mobility partner for relocating employees to and from India. We currently support over 300 organizations, including several Fortune 500 companies, in managing cross-border immigration and housing-destination services—with accuracy, speed, and care.
Headquartered in Pune, our operational reach has expanded across major Indian cities including Mumbai, Ahmedabad, Delhi, Gurugram, Bangalore, Hyderabad, and Chennai. Our pan-India presence, backed by global partnerships in 50+ countries, ensures a seamless, single-point experience for our clients.
To learn more, please visit: www.lexvisas.in
Job Types: Full-time, Permanent
Pay: ₹500,000.00 - ₹800,000.00 per year
Benefits:
- Food provided
- Provident Fund
Location:
- Pune, Maharashtra (Required)
Work Location: In person