Job Purpose
To lead the management, enhancement, and performance of the Maruti Suzuki India website by ensuring seamless operations, engaging user experiences, robust security, and strategic content optimization in line with digital growth objectives.
Key Responsibilities
- Oversee Adobe-based website maintenance and timely content updates
- Manage content across product lines, campaigns, and seasonal promotions
- Monitor website performance using SEO tools and Adobe Analytics
- Collaborate on UI/UX improvements and maintain brand alignment
- Lead new feature rollouts, redesigns, and roadmap development
Major Challenges
- Navigating platform complexity during upgrades or migrations
- Ensuring cross-brand content uniformity and avoiding site clutter
- Facilitating collaboration across Marketing, DE, and Senior Management
Decision-Making Authority
- Define and execute personalization and SEO strategies
- Determine testing cycles and UX enhancements
- Set KPIs and performance benchmarks
- Prioritize website features and release schedules in collaboration with stakeholders
Key Interactions
- Internal Team
- Adobe and other platform partners
- Creative, technical, and media agencies
Required Skills & Experience
Education:
- B.E or MBA, or Master’s in Digital Marketing/Web Technologies
Experience:
- 2–6 years in website operations, digital content, or platform management
Behavioral Competencies
Effective Communication & Negotiation
Interpersonal Collaboration
Flexibility & Learnability
Time Management & Prioritization
Technical Competencies
Adobe Experience Platform Stack
UI/UX
Content Governance
AI-Based Creative Display
SEO & Personalization
Analytics & Reporting
Security Practices
