Job Title: Digital Marketing Executive – Home Health Care Services
Company: Anbu Sri Sai Home Health Care
Location: 2217-2218, First Floor, Trichy Rd, Singanallur, Coimbatore, Tamil Nadu 641005
Job Type: Full-time
Salary: ₹14,000 – ₹20,000 per month (based on experience)
Experience: Minimum 1 year in digital marketing
About Us:
Anbu Sri Sai Home Health Care is a trusted provider of professional home nursing and healthcare services in Coimbatore, dedicated to delivering compassionate, reliable care to patients in the comfort of their homes.
Job Summary:
We are looking for a skilled and creative Digital Marketing Executive to plan, execute, and manage our online presence and lead-generation efforts. This role covers paid advertising, SEO, social media, and content creation — helping us reach more families in need of quality home healthcare services and building our brand reputation online.
Key Responsibilities:
- Plan, set up, and manage Google Ads and Meta Ads campaigns to generate quality leads
- Monitor, analyze, and optimize ad performance to improve ROI and reduce cost per lead
- Manage and grow our presence across social media platforms (Facebook, Instagram, etc.)
- Create engaging social media content, posts, and graphics using Canva
- Plan and execute SEO strategies, including on-page optimization and quality backlink building
- Write and publish blog content and website articles to support organic growth and search rankings
- Track website traffic, keyword rankings, and campaign performance using analytics tools
- Coordinate with the team to align marketing content with service offerings and client needs
- Stay updated on digital marketing trends, algorithm changes, and best practices
- Prepare periodic performance reports for management review
Requirements:
- Minimum qualification: Any Degree (Marketing/Mass Communication preferred but not mandatory)
- Minimum 1 year of hands-on experience in digital marketing
- Working knowledge of Google Ads and Meta Ads (campaign setup and optimization)
- Experience with SEO practices and quality backlink building
- Proficiency in Canva for creating social media graphics and marketing assets
- Blogging/content writing skills for website and SEO content
- Familiarity with social media marketing across platforms
- Basic knowledge of analytics tools (Google Analytics, Meta Business Suite, etc.)
- Good written and verbal communication skills in English and Tamil
Preferred Skills:
- Experience in healthcare, wellness, or service-industry marketing
- Basic video editing or Reels/Shorts content creation
- Understanding of local SEO for service-based businesses
What We Offer:
- Competitive salary (₹14,000–₹20,000, based on experience)
- Opportunity to build and own the digital marketing function for a growing home healthcare organization
- Creative freedom to experiment with campaigns and content
- Supportive and friendly team environment
- Career growth opportunities
How to Apply:
Interested candidates can contact Ms. Keerthana at 91597 66477 or send their resume to [email protected]
Pay: ₹14,000.00 - ₹20,000.00 per month
Benefits:
Work Location: In person
