About Electres
Electres is the energy storage business unit of tecHindustan Solutions Pvt Ltd, a 150+ engineer technology company. We design and deploy battery energy storage systems (BESS) for residential (Electres Home, 5 kWh), commercial & industrial (Electres Pro, 261 kWh liquid-cooled), and utility-scale (Electres Grid, 5 MWh+) applications across India. Early-stage, shipping product, scaling fast.
The role
You will be the techno-commercial bridge between Electres and our customers. From the first technical conversation through proposal, sizing, commercial negotiation, and contract close — you own the technical sales journey. You will work closely with our Business Head (sales-led) and Engineering team (technical depth), reporting to the Business Head.
What you will own
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Respond to inbound customer inquiries with technically-correct, commercially-sound proposals
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Lead system sizing for C&I customers — load analysis, ROI calculations, system configuration, single-line diagram inputs
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Build and refine the Pro and Grid sales pitch decks alongside Marketing
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Own the ROI / TCO calculator for Pro and use it in every customer conversation
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Conduct customer site visits — connected load, existing solar, DG setup, space, electrical interface
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Coordinate with the Engineering team on customer-specific technical questions, compatibility, and feasibility
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Convert MoUs and intent into signed contracts, with assignability and other Electres-standard clauses included
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Maintain the customer pipeline in our CRM with discipline — every lead logged, every stage updated
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Support channel partner / EPC / dealer training on Electres Pro and Home
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Represent Electres at customer meetings, exhibitions, and industry events
Must-haves
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2+ years of techno-commercial / technical sales experience in BESS, solar, or power electronics in India. BESS experience weighted most heavily.
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Strong fundamentals in electrical engineering — you can read a single-line diagram, understand customer load profiles, and explain charging/discharging behaviour
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Hands-on with BESS or solar system sizing — can size a system from a customer's electricity bill
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Proven track record of converting technical conversations into commercial wins — even small deals count if you've owned them end-to-end
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Comfortable presenting to senior customer stakeholders (CFOs, Facilities Heads, Project Managers)
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Strong written communication for proposals, emails, and contract redlines
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Working proficiency with Excel for ROI / TCO modeling
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Willing to be based in Mohali full-time, with 30-40% travel within India
Nice to have
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Direct experience with Indian C&I segments — manufacturing, hospitals, cold storage, pharma, hotels, commercial real estate
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Experience with Open Access, DISCOM grid-tie approvals, CEA technical standards
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Prior experience working with channel partners, EPCs, or dealers
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Working CRM discipline (HubSpot, Zoho, Salesforce, or similar)
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Hindi + English fluent. A third Indian language is a plus for regional customer coverage.
This role is probably not for you if
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You want a pure inside-sales / lead-qualification role. You will lead end-to-end customer conversations including technical depth.
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You're looking for a structured Fortune 500 environment with a defined playbook. We're still building ours — you'll help shape it.
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You're uncomfortable with field travel and on-site customer interaction. Most of our deals close in person, not on email.
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You expect every proposal template, calculator, and pitch deck to already exist. Some you'll inherit, some you'll build.
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You want to specialize narrowly in one segment (only Home, or only Grid). This role spans across product lines.
