We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will have strong expertise across all digital marketing channels, a keen eye for detail, and a proven track record of driving successful digital campaigns. You will play a key role in enhancing our brand presence online, generating quality leads, and supporting business growth through strategic digital initiatives.
Key Responsibilities:
- Plan, execute, and manage digital marketing campaigns across platforms (Google Ads, Meta Ads, Snapchat, SEO, Email, Display).
- Develop engaging content and creatives for digital channels in collaboration with the content and design teams.
- Manage social media accounts and implement strategies to increase engagement, reach, and brand awareness.
- Monitor website performance (SEO, traffic, conversions) and suggest optimizations.
- Oversee paid advertising campaigns and analyse performance to ensure ROI targets are met.Conduct keyword research, SEO optimization, and content recommendations.
- Manage email marketing campaigns, database segmentation, and performance reporting.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Prepare and present performance reports with actionable insights.Coordinate with internal teams, agencies, and partners as required to ensure brand consistency and campaign success.
Requirements:
- Bachelor's degree in Marketing, Communications, B.Tech, or a related field.
- 3-4 years of experience in a similar digital marketing role.Proficient in tools like Google Analytics, Google Ads, Meta Ads Manager, Snapchat, LinkedIn Campaign Manager, SEO tools (SEMRush, Ahrefs, etc.), and email marketing platforms.
- Strong understanding of performance marketing, SEO/SEM, social media, and content marketing.Excellent written and verbal communication skills.
- Creative thinking, problem-solving ability, and attention to detail.
Preferred Skills (Good to Have):
Certification in Google Ads, Facebook Blueprint, or similar.Basic knowledge of graphic design tools like Canva, Photoshop, or Illustrator.Prior experience in handling clients based in the GCC.
Pay: Up to ₹30,000.00 per month
Benefits:
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
