Media Buying Literacy (Advisor level): 1–3+ years exposure to paid media (Meta, Google, TikTok, or native). Comfortable reading dashboards, diagnosing common issues, and proposing next steps.
Client/Account Management: Experience influencing clients to adopt recommendations, even without direct control.
Compliance-First Mindset: Familiar with ad policy pitfalls (claims, restricted categories, data privacy basics).
Analytical & Structured: Can translate noisy data into clear, prioritized actions and simple projections.
Communication: Strong spoken & written English; crisp updates, good call etiquette, and meeting leadership.
Availability: Flexible hybrid schedule with part daytime and part night coverage; fast responsiveness to messages.
Required Qualifications
Tools: Comfortable with ad platforms, basic analytics (GA4 or similar), attribution/pixels, spreadsheets, and ticketing/CRM tools.
