We are seeking an experienced Digital Marketing Manager to lead and manage both the Digital Marketing team and Web Development/Coding team. The ideal candidate will be responsible for planning and executing digital marketing strategies, managing website performance, and coordinating with technical teams to drive business growth.
Responsibilities
- Lead and manage Digital Marketing and Web Development/Coding teams
- Develop and execute digital marketing strategies to increase traffic, leads, and conversions
- Manage SEO, Google Ads, social media marketing, email marketing, and content marketing
- Oversee website development, updates, and performance optimization
- Coordinate with developers for Shopify/WordPress enhancements and landing pages
- Analyze campaign performance and improve ROI using analytics tools
- Ensure consistent brand presence across all digital platforms
- Work closely with design, content, and technical teams
- Monitor website performance, user experience, and conversion rates
- Prepare regular performance reports for management
Requirements
- 3–5+ years experience in digital marketing
- Strong knowledge of SEO, SEM, PPC, and social media marketing
- Experience with WordPress and/or Shopify preferred
- Basic understanding of web technologies (HTML, CSS, JavaScript)
- Strong leadership with the ability to manage and coordinate a team effectively
- Experience managing both technical and marketing teams
- Strong analytical and problem-solving skills
- Good communication and project management skills
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person
