Job Title: Copywriter & Content Writer (Fitness Industry)
Location: Mumbai
Experience Required: 4–5 Years
Industry Preference: Fitness / Health / Supplements
Job Overview:
We are looking for a creative and experienced Copywriter & Content Writer who has a strong interest in the fitness industry, especially protein supplements and health products. The ideal candidate should be able to create engaging, high-converting content across digital platforms.
Key Responsibilities:
- Create compelling content for social media, website, ads, blogs, and email campaigns
- Write engaging captions, reels scripts, and marketing copies focused on fitness and supplements
- Develop content strategies aligned with brand voice and audience
- Research fitness trends, supplements, and consumer behavior
- Collaborate with marketing and design teams for campaign execution
- Optimize content for SEO and performance marketing
Requirements:
- 4–5 years of experience in copywriting/content writing
- Prior experience in fitness, wellness, or supplement industry preferred
- Strong understanding of protein supplements, gym culture, and health trends
- Excellent writing and storytelling skills
- Experience in social media content (Instagram, reels, ads)
- Basic knowledge of SEO and digital marketing
Preferred Candidate Profile:
- Passionate about fitness, gym, and healthy lifestyle
- Creative mindset with attention to detail
- Ability to write persuasive and conversion-focused content
- Up-to-date with social media trends and viral content formats
Bonus Skills:
- Experience with fitness brands or supplement companies
- Knowledge of influencer marketing
- Scriptwriting for reels/videos
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Paid sick time
- Paid time off
Work Location: In person
