Zobello is on the constant look out for an SEO Expert.
- The SEO/SMO Analyst is responsible for implementing SEO and social media strategies for Zobello.
- The SEO/SMO Analyst can quickly understand and support initiatives that will contribute to the goals and success of Zobello campaigns.
- Graduate with atleast 1-2 years experience in SEO Management and standard click stream tools like Google Analytics
- SEO Certification (preferable); alternatively SEO knowledge
- A go getter attitude
- Perform keyword research in coordination with Zobello business objectives to optimise existing content and uncover new opportunities.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on Zobello projects.
- Help to create and support marketing content to socialise and use for social media purposes
(e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with Zobello SEO goals, Build Back Links to increase site traffic.
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
- Local Listing (Google Yahoo, Bing), article submissions, Business Listing, PR Submissions, Creating Back Links.
- On/Off Page optimisation
- Building meta tags and implementation
- Content optimisation: articles ,blogs , website and mobile etc.
If you are interested in applying for this position, please send your, CV, covering letter and a photo as soon as possible to [email protected]