Research global fashion trends, consumer insights, and seasonal forecasts to develop commercially relevant concepts.
Create innovative fabric, print, colour, and design concepts aligned with market and customer requirements.
Design and develop seasonal product collections that balance creativity with commercial viability.
Collaborate closely with merchandising, sourcing, and manufacturing teams to ensure seamless product development from concept to execution.
Partner with customers and internal stakeholders during sampling, product reviews, and approvals to deliver high-quality outcomes.
Drive innovation by exploring new materials, fabric finishes, and sustainable product solutions.