Digital Marketing Executive - Website building and Advertisement
Who can Apply:
Need to have experience of 1 to 2yrs experience
Work from home 6days - 2nd and 4th Saturday off
Basic or Advanced Skills in Paid Advertising Platforms (Meta, Google Ads), Local SEO & Social Media Content publishing and website building and upgradation
Primary Objective:
To execute, manage, and optimize digital marketing campaigns for one of our clients having Child care Centre and Construction Company based in Australia , ensuring consistent lead generation, improved local search visibility, and effective campaign performance reporting, including upgrading of their websites.
Job Requirements
A good knowledge in Website building using Wordpress platform, optimizing for SEO to generate more leads and customers.
Knowledge about Campaign setup, Drafting Ad copies for Google / Facebook Ads
Should be able to demonstrate practical experience of running and managing campaigns using Google Ad / Facebook Ad platforms
Should be able to demonstrate proficiency with using Google Analytics to track ad conversion tracking
Proficient at optimising campaigns based on budget, keyword competitiveness & Ad campaign goals
Should be able to demonstrate ability to handle paid digital marketing campaigns and showcase measurable results including qualified leads and sales for customer campaigns
Knowledge of creating Ad campaign reports from Data generated in analytics & Google Ads/Facebook Business Manager
Able to follow specific directions every week via our checklists and other instructional media to ensure he/she follows the best practises.
Must be diligent and consistent
Has empathy to users and customer-focused...
Has good English communication skills.
Should possess a positive, solution-oriented attitude with time management skills to manage multiple projects
Enjoys working within our process while also contributing ideas, constructive feedback, and positive energy to the larger team.
Additional Skills that would be ideal:
Possess third-party Digital Marketing training certifications are a PLUS (other than those provided by Google / Facebook)
Knowledge of campaign & ad performance testing using A/B testing methodologies
Knowledge of Sales Funnel-based campaign planning and execution
Roles and Responsibilities:
Upgrading and uplifting of websites including creating best performing and attractive landing page
Google Business Profile Optimization:
Optimize Google Business Profiles (GBP) for Child care Centre and Construction company by:
Ensuring accuracy of business information (name, address, phone number, and website).
Regularly updating photos, services, and special offers, and uploading creative posts.
Adding and responding to customer reviews to boost engagement and rankings.
Implementing localized SEO strategies to improve Google Local Maps visibility.
Track GBP insights monthly to assess and report on visibility improvements.
Google Ad Campaigns:
Plan, create, and manage lead generation campaigns for new customer acquisition.
Develop re-marketing campaigns targeting past website visitors and existing customers.
Perform keyword research and bid management to optimize campaign performance.
Monitor key metrics (e.g., CTR, CPC, conversion rate) and adjust strategies to maximize ROI.
Generate detailed performance reports, identifying trends and actionable insights.
Meta (Facebook and Instagram) Ad Campaigns:
Design and execute lead generation campaigns tailored to salons and dealerships.
Set up re-marketing ads targeting engaged audiences, such as website visitors or social media followers.
Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
Collaborate with the design team to develop compelling ad creatives.
Lead Tracking and Reporting:
Track leads generated from both organic and paid campaigns using Gohighlevel CRM.
Set up re-marketing ads targeting engaged audiences, such as website visitors or social media followers.
Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
Collaborate with the design team to develop compelling ad creatives.
Note: You will be taking care of accounts and other related works of our client as well whenever you will have free time.
If anyone is interested please do share your resumes to this mail id : [email protected] cc: [email protected]
Job Type: Full-time
Pay: ₹12,000.00 - ₹15,000.00 per month
License/Certification:
Google certificate (Required)
Work Location: Remote / Work from home
Normal work hours : 12:00 PM to 8:00 PM
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: Remote
