Marketing Team Lead – Multi-Branch Operations
Company: Madhu Engineering Sales & Services
Location: Teynampet Head Office
Department: Marketing & Sales
Experience: 4–7 Years
Job Summary
We are looking for an experienced Marketing Team Lead to manage and coordinate marketing activities from the Teynampet Head Office while supporting and monitoring marketing operations across all 8 branches. The role involves team coordination, customer calls, site visits, lead generation and business development.
Key Responsibilities
- Manage and monitor marketing activities across all 8 branches from the Teynampet Head Office.
- Coordinate with Branch Marketing Executives and Sales Teams on daily activities and targets.
- Generate new leads through telephone calls, customer follow-ups, references and field visits.
- Visit customer sites when required to understand requirements and support the team.
- Follow up on enquiries, quotations, AMC, service requirements, spare parts and new DG set opportunities.
- Support branch teams in converting leads into confirmed orders.
- Monitor daily customer calls, visits, enquiries and follow-up activities.
- Allocate leads and opportunities to the appropriate branch/team.
- Maintain and review marketing MIS, lead status and conversion reports.
- Conduct regular review meetings with branch marketing teams.
- Identify new customers, market opportunities and potential business areas.
- Build and maintain strong relationships with existing and new customers.
- Coordinate with Service, Spare Parts and Backend teams to ensure smooth customer support.
- Guide, motivate and improve the productivity of marketing team members.
- Report marketing performance, business opportunities and challenges to management.
Required Skills
- Strong leadership and team-handling skills.
- Excellent communication and customer relationship skills.
- Good sales and business development knowledge.
- Willingness to travel for customer/site visits.
- Strong follow-up and negotiation skills.
- Good knowledge of MS Excel and MIS reporting.
- Ability to manage multiple branches and teams effectively.
- Experience in DG Sets, industrial equipment, machinery or service industry will be an advantage.
Qualification
Any Degree / Diploma
MBA / BBA in Marketing will be an added advantage.
Key Performance Areas
Lead Generation | Customer Calls | Site Visits | Enquiry Conversion | New Business | AMC Sales | DG Set Sales | Spare Parts Business | Team Productivity | Multi-Branch Coordination
Pay: ₹25,369.30 - ₹38,486.52 per month
Benefits:
- Cell phone reimbursement
- Provident Fund
Work Location: In person