We are looking for a Social Media & Content Manager to lead content and digital presence across the full GAIA ecosystem. This is not a posting job — it is a thinking and managing job. You will lead a small in-house team of a videographer and video editor, and report directly to the founder.
You will be responsible for building content strategy, managing shoots, and growing organic presence across Instagram, YouTube, and LinkedIn for four distinct brands — real estate, automobiles, hospitality, and personal finance / investment.
What You Will Do
- Build and own the monthly content calendar across all GAIA verticals
- Brief and manage the videographer before every shoot — shot list, b-roll, interviews
- Review and approve all edits before publishing
- Write scripts and captions for Reels, YouTube Shorts, and long-form videos
- Manage all social media handles — publishing, scheduling, and community management
- Reply to comments and DMs and flag genuine sales enquiries to the relevant team
- Deliver a monthly performance report — what worked, what did not, what changes next month
- Support new project launches and campaigns across the group as they come up
- Work closely with the founder on personal brand content strategy
What We Are Looking For
- 2 to 5 years of experience in social media or content management
- Has managed or directed a videographer or editor — even informally
- Understands that organic content is a long game — no paid ads experience required
- Can think in strategy, not just execution — brings ideas, does not wait to be told what to post
- Has worked across more than one industry or brand simultaneously
- Strong understanding of Instagram Reels, YouTube Shorts, and LinkedIn content
- Can write clear, simple scripts and captions in English and Hindi
- Comfortable being on camera occasionally if needed
Good to Have
- Experience with real estate, automobile, or hospitality content
- Basic understanding of analytics — Meta Insights, YouTube Studio
- Knowledge of video editing (even basic) to communicate better with the editor
- Has built or managed a personal brand page before
What You Will Not Be Doing
- Running paid ads or performance marketing campaigns
- Designing graphics (though you should be able to brief a designer)
- Working alone — you will have a crew to direct
Why Join GAIA Global
- Direct reporting to the founder — fast decisions, no bureaucracy
- Work across four different industries simultaneously — real learning, real variety
- In-house crew from day one — videographer and editor already in place
- Growing group with serious content ambitions and full leadership support
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
