Experience : 4 to 7 years
Joining Period: Immediate joiners / 1 month notice
Education:
Marketing background candidate with expertise in Digital Marketing, a dedicated course/diploma in Digital Marketing will be added Advantage.
We’re looking for an experienced and versatile Digital Marketing Manager who is ready to manage a team & share his expertise and knowledge with team. Our ideal candidate must have experience in developing & executing digital campaigns to generate project specific leads managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities at a large scale as well as work on long-term strategy development.
- Responsible to Plan, execute, review, measure and report performance of digital marketing campaigns and assess against goals & KPIs on paid media platforms Google Ads /Facebook Ads / LinkedIn Ads etc.
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration to generate leads on everyday basis.
- Take complete ownership of digital promotion based on key insights and trends of past campaigns and ensure it achieves desired goals.
- Ensure day to day implementation of paid search tactics that include keyword development, budget allocation, as well as campaign optimization, planning and executing digital media campaigns based on the client’s objective.
- Create Ad Campaigns, Monitor, Review, and Improve & Send Reports to find new opportunities to drive traffic & lead generation programs to measure ROI.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
- Manage the team of SEO/SMM/SMO/SEM/Web developer.
- Ensure smooth functioning of the daily operations
- Bridge Gap between client & team.
Desired Candidate Profile:
- A strategic and creative thinker with proven experience of working on diverse and wide-range communication strategies including all forms of media.
- Proven working 5+ years of experience Google Ads/ Facebook Ads/ Social Media Optimisation
- Demonstrable experience leading and managing SEM, marketing database, email, social media and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience with A/B and multivariate experiments to prove usability.
Location :
Vashi, Navi Mumbai