Experience-1–4 Years preferred
Location-Hyderabad (WFO) Job Summary
We are looking for a proactive and result-oriented Business Development s Demand Generation Executive to support our business growth by identifying new prospects, generating qualified leads, building relationships with potential clients, and creating a consistent sales pipeline.
The ideal candidate should have strong communication skills, a business development mindset, and hands-on experience with LinkedIn, email campaigns, CRM platforms, and lead-generation tools. Experience in GIS, AEC, Engineering Services, BIM, Structural Engineering, MEP, Manufacturing Engineering, or IT/Engineering Services will be an added advantage.
Key Responsibilities
1. Lead Generation s Prospecting
· Identify and research potential clients across target markets and industries.
· Build and maintain prospect databases using LinkedIn Sales Navigator, Apollo, ZoomInfo and other lead-generation platforms.
· Identify key decision-makers such as Directors, Engineering Managers, Project Managers, Procurement Managers, BIM Managers and Business Owners.
· Conduct market research to identify new accounts, projects, companies and business opportunities.
· Maintain accurate prospect and lead information .
2. Demand Generation
· Develop and execute outbound demand-generation campaigns through email, LinkedIn and other relevant channels.
· Create targeted prospect lists based on geography, industry, company size, services and decision-maker profiles.
· Execute personalized email and LinkedIn outreach campaigns.
· Follow up with prospects through calls, emails and LinkedIn communication.
· Generate awareness and interest around the company's engineering and technology services.
· Monitor campaign performance and continuously improve outreach strategies.
3. Business Development
· Qualify inbound and outbound leads based on business requirements, project scope.
· Schedule meetings and demonstrations between qualified prospects and the Business Development/Sales team.
· Understand customer requirements and identify relevant company services.
· Support the sales team in converting qualified leads into opportunities.
· Maintain regular communication and follow-ups with prospects.
· Develop and maintain strong relationships with prospects and existing clients.
4. Market s Account Research
· Research target companies, ongoing projects, upcoming projects and business expansion activities.
· Identify potential opportunities in international markets such as UK, Ireland, DACH, Europe, Middle East and Australia.
· Track competitor activities, market trends and customer requirements.
· Develop account-based prospecting strategies for high-value accounts.
5. Reporting
· Maintain updated records of leads, prospects, activities, meetings and opportunities.
· Prepare weekly and monthly reports covering:
o Leads generated
o Qualified opportunities
o Meetings booked
o Conversion rates
o Campaign performance
o Pipeline contribution
· Ensure timely follow-up and proper lead nurturing.
Key Performance Indicators (KPIs)
· Number of qualified leads generated per Week/month
· Number of new accounts identified per Week/month
· Number of decision-makers contacted per Week/month
· Meetings/Introductory calls scheduled
· Marketing-qualified leads (MQLs)
· Sales-qualified leads (SQLs)
· Lead-to-meeting conversion
· Meeting-to-opportunity conversion
· Pipeline value generated
· Email and LinkedIn campaign performance
· Data accuracy and activity
Required Skills
· Excellent verbal and written communication skills.
· Strong prospecting and cold-calling skills.
· Good understanding of B2B sales and lead-generation processes.
· Experience with LinkedIn and professional networking platforms.
· Knowledge of CRM systems such as Zoho, Salesforce, HubSpot or similar.
· Experience with tools such as Apollo, ZoomInfo and LinkedIn Sales Navigator is preferred.
· Strong research and analytical skills.
· Ability to communicate with international clients professionally.
· Good follow-up and relationship-management skills.
· Self-motivated and target-oriented approach.
Preferred Industry Experience
Candidates with experience in any of the following sectors will be preferred:
· GIS Services
· AEC / Architecture, Engineering C Construction
· BIM Services (A/S/MEP)
· Structural Engineering
· Structural Steel Detailing
· Rebar C Precast Detailing
· Manufacturing Engineering
· CAD/CAE Engineering Services
· Industrial Engineering
· Engineering Design Services
· IT/Technology Services
Qualifications
· Bachelor’s degree in business administration, Marketing, Engineering, Commerce or a related field.
· MBA/PGDM in Marketing or International Business will be an advantage.
· 1–4 years of experience in Business Development, Lead Generation, Inside Sales, Demand Generation or B2B Sales.
What We Offer
· Opportunity to work with international clients.
· Exposure to global business development and sales.
· Career growth opportunities in Business Development and Sales.
· Performance-based incentives.
· Opportunity to work with modern sales and prospecting tools.
· Exposure to engineering, technology and international markets.
Pay: ₹11,587.04 - ₹40,957.42 per month
Benefits:
- Health insurance
- Paid sick time
- Provident Fund
Work Location: In person
