Company: Nailinit
Job Title: Graphic Designer
Experience: 2–5 Years
Location: Mumbai
Employment Type: Full-Time
About the Role
We are looking for a creative and detail-oriented Graphic Designer to join our team at Nailinit. The ideal candidate should have hands-on experience in creating engaging visual content across social media, advertising, packaging, websites, and email campaigns, while maintaining a consistent and strong visual identity for the brand.
Key Responsibilities
- Design high-quality social media creatives for Instagram, Facebook, LinkedIn, and other digital platforms.
- Create creative assets for advertising and marketing campaigns, including digital ads, promotional creatives, and campaign communication.
- Develop packaging designs, labels, product inserts, and other brand-related packaging materials.
- Design website assets, including banners, landing page visuals, product graphics, promotional banners, and other digital elements.
- Create visually appealing email creatives, newsletters, promotional emails, and campaign assets.
- Maintain and consistently apply the visual identity and brand guidelines across all communication channels.
- Develop creative concepts that align with the brand's positioning, tone, and target audience.
- Collaborate with the marketing, content, product, and business teams to understand creative requirements and deliver designs within timelines.
- Adapt designs into multiple formats and dimensions for different platforms and campaigns.
- Ensure consistency in typography, color palette, imagery, layouts, and overall brand aesthetics.
- Stay updated with current design trends, social media formats, and visual communication styles.
- Manage multiple design projects simultaneously while maintaining quality and attention to detail.
Requirements
- 2–5 years of professional experience as a Graphic Designer, preferably in a D2C, FMCG, Beauty, Lifestyle, or Consumer Brand environment.
- Strong portfolio demonstrating experience in social media, advertising, packaging, website, and email creatives.
- Strong understanding of branding and visual identity.
- Proficiency in design tools such as Adobe Photoshop, Illustrator, InDesign, Figma, Canva, or similar tools.
- Good understanding of typography, composition, color theory, layouts, and visual hierarchy.
- Ability to translate marketing briefs and brand requirements into compelling visual concepts.
- Strong attention to detail and ability to maintain brand consistency across multiple touchpoints.
- Ability to work in a fast-paced environment and manage multiple deadlines.
- Strong communication and collaboration skills.
Preferred Experience
Candidates with experience working with D2C, FMCG, Beauty, Personal Care, Lifestyle, or Product-based brands will be preferred.
Pay: ₹40,000.00 - ₹60,000.00 per month
Work Location: In person
