Key Responsibilities: Position serves as a key strategy driver to enhance the Digital platform for the organization and its customers.
We’re looking for passionate Performance Marketing expert.
Deliver the topline growth of the website business by Google Ads, Google Analytics, Facebook Ads
Hands on with fair amount of expertise in SMM and SEM
Own data analytics of all marketing initiatives - performance, SEO, Content and product; create reporting dashboards and provide insights to the team.
Own the retention marketing – Implement CRM and drive engagements , conversions and repeat purchases through Whatsapp, Email and other communication tools.
Collaborate with Product and Tech teams on seamless tracking and funnel optimisation
Developing and managing digital prospecting and remarketing campaigns, paid marketing campaigns.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Understand User Experience and able to innovate & improvise on Frontend aspects
Qualifications and Skill:
MBA/ PG with 5+ years of marketing experience with leading Brands/Ecommerce platforms.
Experience in creating, executing and scaling marketing programs and SEO
Experience in leading a team of performance marketers
Hands-on experience with analytics tools/platforms like GA4, MixPanel, Metabase etc
You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, having focused experience in paid marketing campaigns, Google Ads, Facebook Ads.
You are open minded, curious and a strong problem solver.
Strong communicator, Adaptable, Analytical and a strong eye for details.
Ability to create innovative marketing programs and/or partnerships to drive user growth
Experience in Amazon Ads will be an advantage.
Pay: ₹600,000.00 - ₹1,000,000.00 per year
Work Location: In person
