About Trippy Goat
Vodka Trippy Goat Vodka is a bold new spirits brand crafted on a farm in Beallsville, Maryland, USA. Known for our premium vodka and rebellious branding, we're building a world-class presence across digital platforms and global markets. As we expand, we’re looking for a Marketing Manager to lead our creative and digital efforts from our Bangalore office.
Job Overview This role blends creative vision, digital expertise, and leadership. You’ll lead a team of creatives to execute engaging campaigns, design high-converting digital assets, manage social media presence (Instagram, Facebook, etc.), and build/maintain brand websites. This is a hands-on position requiring strong design instincts, marketing acumen, and a passion for crafting unforgettable brand experiences.
Key Responsibilities
- Brand Leadership : Drive the creative vision of Trippy Goat and its products across digital, print, video, web, and social platforms.
• Digital Marketing: Plan and execute social media campaigns (Instagram, Facebook), optimize Google AdWords, and drive organic traffic through SEO/SEM strategies.
- Website & UX Management : Build and maintain websites (WordPress or equivalent), ensuring top-tier user experience and conversion optimization.
- Content Creation : Oversee and contribute to the development of engaging content across channels—visuals, copy, video, etc.
• Team Leadership : Manage and mentor a team of designers, content creators, and marketing support staff.
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Campaign Execution: Conceptualize and deliver creative campaigns and product launches tailored for global audiences.
• Cross-Functional Collaboration : Work with the U.S.-based leadership team to align global strategy and messaging.