Job Description – Digital Marketing Intern (Performance-Based Full-Time)
Position: Digital Marketing Intern (Full-Time Opportunity)
Company: L&L AI Solutions Pvt. Ltd.
Location: Bengaluru (Local Candidates Preferred)
Company HQ: Hyderabad
Internship Duration: 3–6 Months
Employment Type: Internship with Performance-Based Full-Time Conversion
About the Company
L&L AI Solutions Pvt. Ltd. is an AI and EdTech company focused on industry-oriented training, placement programs, college partnerships, and AI-driven digital solutions. We are looking for a passionate Digital Marketing Intern who can contribute to our growth using modern digital marketing strategies, AI tools, SEO, Local SEO, and Generative Engine Optimization (GEO).
Eligibility Criteria
- Bachelor's degree in Marketing, Business Administration, Communications, Computer Applications, or a related field.
- Must have completed a Digital Marketing certification/course from a recognized institute.
- Minimum one previous internship in Digital Marketing is mandatory.
- Strong written and verbal communication skills.
- Creative mindset with analytical thinking.
- Portfolio or previous work samples will be an added advantage.
Key ResponsibilitiesSearch Engine Optimization (SEO)
- Perform comprehensive keyword research using industry-standard tools.
- Implement On-Page and Technical SEO best practices.
- Optimize website content, metadata, schema markup, internal linking, and site structure.
- Improve Core Web Vitals and website performance.
- Conduct SEO audits and competitor analysis.
- Build high-quality backlinks through ethical link-building strategies.
Local SEO
- Optimize and manage Google Business Profile.
- Improve local search rankings through citations and local directory submissions.
- Manage customer reviews and reputation.
- Optimize location-based landing pages.
- Implement Local Business Schema.
- Track local keyword rankings and visibility.
Generative Engine Optimization (GEO)
- Optimize content for AI-powered search engines such as ChatGPT, Gemini, Claude, Perplexity, and Microsoft Copilot.
- Develop AI-friendly content structures and FAQ-based pages.
- Increase brand visibility in AI-generated search responses.
- Monitor emerging AI search trends and implement GEO strategies.
Search Engine Marketing (SEM)
- Create and optimize Google Ads campaigns.
- Manage Search, Display, Performance Max, and Remarketing campaigns.
- Improve Quality Score and ROI.
- Conduct A/B testing for advertisements.
Social Media Marketing
- Manage LinkedIn, Instagram, Facebook, YouTube, and X (Twitter).
- Create engaging reels, short videos, carousels, and infographics.
- Plan monthly content calendars.
- Increase followers, engagement, and lead generation.
Content Marketing
- Write SEO-optimized blogs and articles.
- Develop landing pages with strong conversion copy.
- Create email newsletters and promotional content.
- Generate AI-assisted content using ChatGPT and other AI tools.
Performance Marketing
- Run Meta Ads and LinkedIn Ads campaigns.
- Generate qualified B2B and B2C leads.
- Monitor CPC, CTR, CPL, CPA, ROAS, and conversion metrics.
- Optimize campaigns based on analytics.
Website & Analytics
- Manage WordPress websites.
- Configure Google Analytics 4 (GA4).
- Use Google Search Console for indexing and performance monitoring.
- Create dashboards using Looker Studio.
- Track user behavior using Microsoft Clarity or Hotjar.
Email & Marketing Automation
- Design and execute email campaigns.
- Manage lead nurturing workflows.
- Work with CRM and marketing automation tools.
Branding & Design
- Design marketing creatives using Canva.
- Create brochures, posters, banners, presentations, and social media creatives.
- Maintain brand consistency across all platforms.
AI & Automation
- Utilize AI tools for content creation, research, automation, and productivity.
- Implement AI workflows to improve marketing efficiency.
- Stay updated with the latest AI marketing trends.
Required Technical Skills
- SEO (On-Page, Off-Page, Technical SEO)
- Local SEO
- Generative Engine Optimization (GEO)
- Google Business Profile Optimization
- Google Ads & Meta Ads
- Google Analytics 4 (GA4)
- Google Search Console
- Looker Studio
- WordPress
- Canva
- Basic HTML/CSS
- Keyword Research Tools (SEMrush, Ahrefs, Ubersuggest, Moz)
- Microsoft Clarity/Hotjar
- ChatGPT, Gemini, Claude, Perplexity, Copilot
- MS Excel and PowerPoint
Preferred Skills
- Video editing using CapCut, Premiere Pro, or similar tools.
- Basic understanding of UI/UX.
- Experience with LinkedIn lead generation.
- Knowledge of educational marketing or EdTech is an added advantage.
- Experience in B2B lead generation.
Key Performance Indicators (KPIs)
- Organic traffic growth.
- Local SEO ranking improvements.
- AI search visibility (GEO).
- Lead generation targets.
- Website conversion rate.
- Social media engagement.
- Ad campaign ROI.
- Content publishing consistency.
- Search ranking improvements.
- Brand visibility across digital platforms.
What We Offer
- Internship Certificate.
- Live project experience.
- Mentorship from experienced professionals.
- Exposure to AI-driven marketing strategies.
- Opportunity to work with educational institutions across India.
- Competitive stipend based on performance.
- Performance-based Full-Time Employment after successful internship completion.
- Fast career growth and continuous learning opportunities.
Preferred Candidate: Bengaluru local candidates who have completed a Digital Marketing course, possess at least one prior internship experience, and are passionate about SEO, Local SEO, GEO, AI-powered marketing, and performance marketing.
Pay: From ₹2,000.00 per month
Benefits:
Work Location: Remote
