Key Responsibilities
- Plan and conduct local marketing activities to promote showroom sales .
- Arrange roadshows, canopy activities, events, and product display campaigns.
- Visit nearby areas, institutions, offices, shops, and residential locations for lead generation.
- Support sales team in generating enquiries for new vehicle sales.
- Promote exchange offers, finance schemes, insurance renewal, and service camps.
- Coordinate with digital platforms for social media promotions, online ads, and campaign updates.
- Distribute pamphlets, banners, posters, and promotional materials in target locations.
- Maintain database of marketing enquiries and share leads with sales team.
- Follow up on leads generated through field and digital activities.
- Build relationships with local businesses, colleges, corporates, and event organizers.
- Monitor competitors’ activities, local promotions, and market trends.
- Ensure showroom branding materials are properly displayed and updated.
- Submit daily, weekly, and monthly marketing activity reports.
- Support festival campaigns, new model launches, and special showroom events.
Required Skills
- Good communication and interpersonal skills
- Basic marketing and promotion knowledge
- Ability to do field work and outdoor campaigns
- Basic computer knowledge
- Knowledge of social media marketing is an added advantage
- Lead generation and follow-up ability
- Good coordination and reporting skills
Qualification
- Plus Two / Degree / Diploma
- Experience in marketing or showroom promotion preferred
- Freshers can also be considered if they have good communication skills
Experience
- 1 to 3 years experience in marketing, showroom promotion, automobile, or retail field preferred
Key Performance Indicators (KPI)
- Number of enquiries generated
- Number of showroom walk-ins from campaigns
- Conversion support to sales
- Number of field activities conducted
- Social media campaign response
- Event participation and lead collection
- Local area brand visibility improvement
Working Conditions
- Field work and showroom-based work
- Travel within assigned market area
- Weekend and festival campaign support as required
Simple Role Purpose
To increase showroom business by conducting marketing activities, generating leads, supporting sales promotions, and improving brand visibility in the local market.
I can also make this in a more professional company format or a short JD format for vacancy posting.
Job Types: Full-time, Permanent, Fresher
Pay: ₹15,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Provident Fund
Work Location: In person
