We are looking for an energetic and result-oriented Field Marketing Executive to drive brand awareness, lead generation, and business growth through both B2B and B2C marketing initiatives. The candidate will be responsible for building relationships with institutions and businesses while also engaging directly with prospective customers through on-ground marketing activities.
Key Responsibilities:
Conduct field marketing activities to promote the company's products and services.
Generate leads through on-ground campaigns and promotional events.
Visit schools, colleges, coaching centres, and corporate organisations for B2B partnerships.
Develop and maintain relationships with institutional stakeholders and business partners.
Conduct B2C marketing activities, including customer outreach, seminars, and promotional campaigns.
Organise and participate in marketing events, exhibitions, and educational fairs.
Achieve monthly lead generation and conversion targets.
Coordinate with the sales team to ensure timely follow-up of leads.
Collect market intelligence and competitor insights from the field.
Maintain daily reports of visits, leads generated, and marketing activities.
Represent the organisation professionally and enhance brand visibility in the assigned territory.
Requirements:
Bachelor's degree in any discipline.
Freshers are welcome to apply (prior field marketing experience is an added advantage).
Strong communication and interpersonal skills.
Willingness to travel extensively within the assigned location.
Ability to work independently and achieve targets.
Basic knowledge of sales and marketing concepts.
Proficiency in English and the local language is preferred.
Preferred Skills:
Presentation and negotiation skills.
Relationship-building abilities.
Problem-solving and organisational skills.
Positive attitude and a proactive approach.
Pay: ₹10,000.00 - ₹25,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Paid time off
Work Location: In person
