SEO Manager – Organic Growth
Location: Bhopal, Madhya Pradesh (Work from office)
Company: Toprankers
Experience: 4–6 Years (5 years ideal)
About the Role
Toprankers is looking for a high-impact SEO Manager who can drive large-scale organic growth across multiple education brands and websites.
This role is not just about maintaining SEO hygiene — it is about building scalable organic traffic engines. The ideal candidate understands search intent, content velocity, technical SEO, and growth experimentation, and has experience scaling organic traffic for high-volume content platforms.
You will work closely with the content, product, marketing, and tech teams to build SEO systems that can scale traffic across thousands of pages.
What You Will Own
1. Organic Traffic Growth
Own the organic growth roadmap across all Toprankers websites.
Identify and unlock high-volume keyword opportunities across exams, careers, and student journeys.
Drive significant YoY growth in organic traffic and rankings.
2. Scalable SEO Systems
Build SEO frameworks for:
Programmatic landing pages
Exam pages
Career pages
Blogs and informational guides
Location-based pages
Create scalable systems that can support hundreds or thousands of search-optimized pages.
3. Technical SEO Excellence
Lead the improvement of:
Site architecture
Crawl efficiency
Indexing optimization
Core Web Vitals
Page speed
Mobile-first performance
Work closely with the tech and product teams to ensure SEO is embedded in product development.
4. Content-Led Growth
Collaborate with the content team to:
Build high-intent content clusters
Develop SEO-driven editorial calendars
Optimize existing content to improve rankings and CTR
Identify opportunities for content refresh and SERP capture
5. Authority & Link Building
Develop strategies to improve domain authority through:
High-quality backlinks
Partnerships and outreach
Digital PR opportunities
Competitive backlink gap analysis
6. Data, Analytics & Experimentation
Track and optimize performance using tools such as:
Google Analytics
Google Search Console
Ahrefs / SEMrush
Screaming Frog
You will continuously test:
New page structures
Content formats
Internal linking strategies
SERP optimization tactics
What We’re Looking ForExperience
4–6 years of hands-on SEO experience
Proven experience in scaling organic traffic for content-heavy platforms
Core Skills
Strong expertise in:
Technical SEO
Keyword clustering
Content SEO
Internal linking strategy
Schema markup
SERP optimization
SEO analytics
Tool Stack
Experience working with:
Google Analytics
Google Search Console
Ahrefs / SEMrush
Screaming Frog
SEO automation tools
Mindset
We are looking for someone who:
Thinks growth first
Understands search intent deeply
Loves data-driven experimentation
Can build repeatable SEO systems instead of one-off optimizations
Why Join Toprankers
At Toprankers you will get the opportunity to:
Work on large-scale SEO projects across multiple brands
Build one of the strongest organic growth engines in edtech
Collaborate with marketing, product, and technology teams
Directly impact business growth and student acquisition
Job Types: Full-time, Permanent
Pay: ₹800,000.00 - ₹1,400,000.00 per year
Work Location: In person
