Job Title: Social Media ExecutiveJob Summary
We are looking for a creative, enthusiastic, and results-driven Social Media Executive to manage our brand's social media presence. The ideal candidate will be responsible for planning, creating, publishing, and optimizing engaging content across various social media platforms to increase brand awareness, audience engagement, and lead generation.
Key Responsibilities
- Develop and execute social media strategies aligned with business objectives.
- Create, schedule, and publish engaging content across platforms such as Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and and other social media platform
- Plan and manage the monthly social media content calendar.
- Write compelling captions, headlines, and social media copy.
- Coordinate with graphic designers and video editors to produce high-quality content.
- Monitor social media trends, competitor activities, and emerging platforms.
- Respond to comments, messages, and customer inquiries in a timely and professional manner.
- Track and analyze social media performance using analytics tools and prepare monthly reports.
- Manage influencer collaborations and brand partnerships when required.
- Assist in planning and executing digital marketing campaigns, contests, and promotional activities.
- Stay updated with platform algorithms, industry trends, and best practices.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 0–2 years of experience in social media management or digital marketing.
- Strong understanding of major social media platforms and their algorithms.
- Excellent written and verbal communication skills.
- Knowledge of content planning and campaign execution.
- Familiarity with social media management tools
- Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite is an advantage.
- Experience with social media analytics and reporting.
- Creative mindset with strong organizational and multitasking skills.
Preferred Skills
- Experience in paid social media advertising.
- Basic understanding of SEO and digital marketing.
- Photography and short-form video creation skills.
- Knowledge of AI tools for content creation is a plus.
Key Performance Indicators (KPIs)
- Growth in followers and audience engagement.
- Reach and impressions across social media platforms.
- Content consistency and quality.
- Website traffic from social media.
- Community response time and customer engagement.
Pay: ₹8,086.00 - ₹22,647.43 per month
Work Location: In person
