About the job
At Weft, we don’t just build software we build products that work, scale, and feel right. Founded in 2015, Weft is a digital product hub trusted by startups, scaleups, and enterprises that seek more than a vendor and they want co-founders with tech superpowers.
Over the past decade, we’ve built 100+ digital products, shaping brands, platforms, and ecosystems across industries. What defines us isn’t just what we build it’s how we think: honest collaboration, outcome-driven strategy, and a bias for execution. Now, we’re expanding our growth team in Kochi and looking for a Performance Marketer who can turn data into direction and creativity into conversion
What You’ll Do
- Architect and execute paid campaigns across Google, Meta, and LinkedIn that don’t just perform — they scale.
- Continuously test, measure, and optimize performance to maximize ROI and impact.
- Work closely with product, design, and content teams to create integrated, story-driven growth funnels.
- Translate analytics into actionable insights — not just reports.
- Keep a pulse on emerging trends but prioritize outcomes over vanity metrics.
What You Bring
- Proven experience in performance marketing, PPC, and social media ads.
- A strong analytical mind , you love testing hypotheses and finding what truly works.
- Familiarity with SEO principles, keyword strategy, and marketing automation tools.
- Clear communication and an eye for creativity you know how to make numbers talk.
- A mindset that blends strategy, speed, and substance.
- Bachelor’s degree in Marketing, Business, or any field that taught you how to think.
Experience - 2-3 years
Job Types: Full-time, Permanent
Work Location: In person