ABOUT BULLFORCE
Bullforce is a new-generation online trading and investment platform backed by Maliram Makharia Finstock Pvt. Ltd. — a firm with over 25 years of deep expertise in equity and derivatives markets. Established in
1996, MMFPL is a SEBI-registered broker on NSE and BSE, offering services across Equity, F&O,
Commodity, Currency, ETF, and Mutual Funds. With state-of-the-art web and mobile trading platforms, AI Driven investment insights, and a growing pan-India presence, Bullforce serves individual investors, NRIs, HNIs and institutional clients.
ABOUT THE ROLE
We are looking for a SEBI-registered Stock Market Dealer to join the Bullforce team in Coimbatore. This is a
client-facing role combining trade execution with investment advisory. As per SEBI regulations, the candidate must hold a valid Research Analyst (RA) or Investment Adviser (IA) registration. A Stock Broker license alone does not qualify for this role.
KEY RESPONSIBILITIES
- Execute client trade orders accurately across Equity, F&O, Commodity, Currency, and Mutual Fund segments on NSE and BSE.
- Provide research-backed trading calls, stock recommendations, and market insights in compliance with
SEBI (Research Analyst) Regulations, 2014.
- Offer personalised investment advice in accordance with SEBI (Investment Adviser) Regulations, 2013, fiduciary obligations, and client agreement terms.
- Maintain all SEBI-mandated disclosures, conflict-of-interest declarations, and client records as required by regulatory norms.
- Monitor market movements, track client portfolio performance, and proactively communicate relevant
updates and calls.
- Assist clients with risk profiling, investment suitability assessments, and goal-based portfolio reviews.
- Promote Bullforce's demat account, advisory plans, and wealth vault products to prospective clients.
- Coordinate with compliance and back-office teams for smooth settlement, reporting, and regulatory
audit obligations.
MANDATORY REQUIREMENTS
SEBI Registration — At least one of the following (Mandatory):
Research Analyst (RA)-Required for issuing research reports, trading calls, and stock recommendations to clients under SEBI (RA) Regulations, 2014.
Investment Adviser (IA)- Required for providing personalised, fiduciary based investment advice to individual clients under SEBI (IA) Regulations, 2013.
Note: Candidates holding only a Stock Broker license (without RA/IA registration) are not eligible to apply. Advisory activity requires RA or IA registration as per SEBI mandate.
ADDITIONAL REQUIREMENTS
- Strong understanding of equity markets, F&O, and financial instruments traded on NSE and BSE.
- Familiarity with SEBI compliance norms — disclosures, record-keeping, and conflict-of-interest avoidance.
- NISM Certifications preferred: Series VIII (Equity Derivatives), Series X-A & X-B (Investment Adviser).
- Proficiency with trading terminals, order management platforms, and mobile trading apps.
- Excellent communication skills in English and Tamil; strong client relationship management ability.
- Ability to work in a fast-paced, target-driven broking environment.
GOOD TO HAVE
- Prior experience at a brokerage firm, wealth management company, or NBFC.
- Working knowledge of mutual funds, PMS, SIPs, IPOs, or alternative investment products.
- Familiarity with Bullforce's platform or similar new-generation trading apps.
- Existing client base or network in the Coimbatore / Tamil Nadu investor segment.
REGULATORY & COMPLIANCE NOTE
All advisory activities carried out by the selected candidate must comply with SEBI (Research Analysts)
Regulations, 2014, and/or SEBI (Investment Advisers) Regulations, 2013. Bullforce, as a SEBI-registered
broker (INZ000295634), strictly adheres to client protection norms including mandatory disclosures, suitability assessments, risk profiling, and avoidance of conflicts of interest.
Pay: ₹300,000.00 - ₹480,000.00 per year
License/Certification:
- SEBI Registration in (RA or IA ) (Required)
Work Location: In person
