Performance Marketing Executive (Ad Buyer)
Location: Jaipur
Experience: 2–5 Years
Job Type: Full-Time, Onsite
About Ad2Ship
Ad2Ship is a fast-growing D2C growth and logistics solutions company working with 100+ eCommerce brands across India. We help brands scale through technology, performance marketing, and logistics solutions.
Job Overview
We are looking for a highly motivated and result-oriented Performance Marketing Executive (Ad Buyer) to manage and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate should have hands-on experience in driving customer acquisition, improving campaign performance, and scaling D2C/eCommerce brands through data-driven marketing strategies.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram), Google Ads, and other digital platforms.
- Manage campaign budgets and ensure maximum return on investment (ROI) and return on ad spend (ROAS).
- Conduct audience research, targeting, and retargeting campaigns to improve conversions.
- Monitor campaign performance and make data-driven optimization decisions.
- Analyze key metrics such as CPA, CPC, CTR, Conversion Rate, and ROAS.
- Perform A/B testing of creatives, ad copies, audiences, and landing pages.
- Collaborate with the design and content teams to create high-performing ad creatives.
- Generate regular performance reports and provide actionable insights.
- Stay updated with the latest trends, platform updates, and industry best practices.
- Work closely with clients and internal teams to achieve campaign objectives.
Requirements
- 2–5 years of experience in Performance Marketing, Media Buying, or Ad Operations.
- Hands-on experience with Meta Ads Manager and Google Ads.
- Experience working with D2C, eCommerce, or consumer brands.
- Strong understanding of conversion tracking, pixels, events, and analytics.
- Knowledge of Google Analytics, Google Tag Manager, and reporting tools.
- Ability to analyze campaign data and optimize performance effectively.
- Strong analytical, communication, and problem-solving skills.
- Ability to manage multiple campaigns simultaneously.
Preferred Skills
- Experience managing monthly advertising budgets of ₹5 Lakhs or more.
- Knowledge of Shopify and eCommerce sales funnels.
- Experience with WhatsApp Marketing, YouTube Ads, and other paid channels.
- Understanding of attribution models and customer journey analysis.
Why Join Ad2Ship?
- Opportunity to work with 100+ growing D2C brands.
- Exposure to high-budget performance marketing campaigns.
- Fast-growing startup environment with significant learning opportunities.
- Attractive incentives and career growth prospects.
- Energetic, collaborative, and innovation-driven work culture.
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
Work Location: In person
