Note: We're hiring both junior and senior marketing executives.
Key Responsibility Areas:
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Planning and developing social media campaigns.
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Maintaining and optimising Zostel’s social media strategies, including establishing new presence on emerging platforms.
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Crafting compelling content (creating and editing for short-form video content, ideation and execution of branded content, etc).
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Posting content and reputation management across social media accounts.
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Analysing running campaigns and performing ads.
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Being on top of the latest social media trends.
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Proactively identifying poorly performing content and making recommendations to increase engagement.
Skills we’re looking for:
(Depending on the years of experience and the areas you have worked in.)
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Experience in creating social media strategies.
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Experience in editing short-form content (reels, shorts, etc).
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Knowledge of best practices for social media platforms such as Instagram, Linkedin, Facebook, Quora, Youtube, etc.
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Basic Photoshop skills are a bonus.
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Excellent verbal and written communication skills.
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Organisational skills with the ability to multitask.
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Interest/experience in overlooking step-out events.
We will prefer candidates who have stayed at a Zostel before and are well-versed in the brand’s marketing language.
