Job Description – Optical Sales Executive
Location: Chennai (or Assigned Branch)
Position Summary
The Optical Sales Executive is responsible for delivering an exceptional customer experience by assisting patients in selecting appropriate frames, lenses, and optical products based on their prescription, lifestyle, and preferences. The role focuses on achieving sales targets, ensuring accurate order processing, maintaining visual merchandising standards, and contributing to the overall growth of the optical business.
Key ResponsibilitiesCustomer Service & Sales
- Assist patients in selecting suitable spectacle frames, lenses, sunglasses, and optical accessories based on prescription and lifestyle needs.
- Explain the features, benefits, and pricing of various lens options, coatings, and optical products.
- Recommend premium products and value-added solutions to maximize customer satisfaction and sales.
- Build strong customer relationships to encourage repeat business and referrals.
Business & Revenue Generation
- Achieve individual and branch optical sales targets.
- Promote premium frames, branded lenses, contact lenses, sunglasses, and accessories.
- Improve average billing value through effective cross-selling and upselling.
- Support branch initiatives to drive optical revenue and customer retention.
Order Management
- Ensure accurate order entry based on the patient's prescription.
- Coordinate with the optical lab for timely order processing and delivery.
- Track pending orders and proactively update customers on delivery status.
- Handle frame adjustments, fittings, and minor after-sales service requirements.
Inventory Management
- Maintain optimum stock levels of frames, lenses, contact lenses, and accessories.
- Ensure proper display and merchandising of optical products.
- Conduct periodic stock verification and report discrepancies.
- Minimize inventory loss and ensure proper handling of products.
Customer Experience
- Deliver a professional and personalized shopping experience.
- Address customer queries and complaints promptly.
- Ensure timely delivery of spectacles and maintain high customer satisfaction.
- Follow up with customers after delivery to ensure satisfaction.
Compliance & Quality
- Ensure accurate handling of prescriptions and billing.
- Follow company policies, SOPs, and quality standards.
- Maintain cleanliness and presentation of the optical showroom.
- Ensure proper documentation for all sales transactions.
Team Collaboration
- Coordinate with Optometrists, Doctors, Front Office, and Billing teams to ensure seamless patient service.
- Participate in product knowledge sessions and sales training programs.
- Support branch promotional activities and marketing campaigns.
Key Performance Indicators (KPIs)
- Monthly optical sales achievement
- Individual revenue target achievement
- Average bill value
- Premium lens and frame conversion
- Cross-selling and upselling performance
- Customer satisfaction score
- Repeat customer percentage
- Order delivery turnaround time
- Inventory accuracy
- Product shrinkage and stock loss
Preferred Qualifications
- Graduate/Diploma in any discipline (Optical background preferred).
- 1–5 years of experience in optical retail, eyewear sales, or retail sales.
- Freshers with excellent communication skills and a passion for sales may also apply.
Key Competencies
- Sales and negotiation skills
- Customer relationship management
- Product knowledge (Frames, Lenses, Contact Lenses)
- Upselling and cross-selling
- Communication and interpersonal skills
- Attention to detail
- Teamwork and collaboration
- Problem-solving ability
- Computer and billing system knowledge
- Customer-centric approach
Pay: ₹22,000.00 - ₹25,000.00 per month
Work Location: In person