Job Summary
Responsible for driving digital marketing, content strategy, brand communication, social media management, and demand generation initiatives. Creates compelling marketing campaigns and content that support business growth, customer engagement, lead generation, and brand visibility across digital channels.
Key Responsibilities
- Develop product positioning, messaging, and marketing collateral for products and services.
- Effective usage of applications such as Canva for editing.
- Create blogs, case studies, website content, presentations, brochures, emailers, and sales enablement materials.
- Manage social media channels and execute content-driven marketing campaigns.
- Drive SEO initiatives, website optimization, and organic traffic growth.
- Conduct market, competitor, and industry research to identify trends and opportunities.
- Support product launches, partnerships, events, webinars, and customer communication campaigns.
- Collaborate with product, sales, design, and leadership teams to align marketing strategies with business objectives.
- Contribute to website UI/UX improvements and digital brand enhancement initiatives.
- Monitor campaign performance and prepare marketing reports and insights.
- Manage digital assets and ensure brand consistency across all communication channels.
Skills
- Digital Marketing
- Content Marketing
- SEO & Website Optimization
- Social Media Marketing
- Brand Management
- Copywriting & Storytelling
- Market Research
- Campaign Management
- Email Marketing
- Website Content Management
- Presentation & Collateral Development
- Marketing Analytics
- Canva editing
- Proficiency in Generative AI Tools for Content Creation, Research, Marketing Automation, and Productivity (ChatGPT, Claude, Gemini, Perplexity, ElevenLabs etc.)
Key Areas of Expertise
Digital Marketing | Content Strategy | Canva | SEO | Social Media Marketing | Brand Communication | Lead Generation | Website Management | Campaign Execution | Marketing Analytics | Customer Engagement | AI content creation.
Professional Profile
A marketing professional with 2 year’s of experience in digital marketing, content strategy, canva editing, brand communications, and campaign management. Skilled in creating engaging content, executing multi-channel marketing campaigns, improving online visibility, and driving audience engagement. Experienced in supporting business growth through effective marketing initiatives, data-driven decision-making, and strong brand positioning
Experience: 2+ Years
Qualification : Bachelor's Degree in Marketing, Business Management, Mass Media, Communications, or a related field.
Job Types: Full-time, Permanent
Pay: ₹300,000.00 - ₹500,000.00 per year
Application Question(s):
- Do you know how to operate Canva?
- Are you familiar with Ai content generation tools?
Experience:
- Digital marketing: 1 year (Required)
Location:
- Mumbai, Maharashtra (Mumbai, Mumbai Suburban District) (Required)
Work Location: In person
