Job Requirements
Job Details
This role lead creation of a premium fashion retail identity and establish a retail business model for a new retail concept. This role involves being able to conceptualise brand vision, fashion storytelling, physical retail execution and a premium customer experience
Job Responsibilities:
- Business Modelling for various TCL categories to setup few pilot stores to make it a viable profitable channel and layout the vision for the future
- Project Manage end-to-end New Retail identity project (concept to rollout) in a timely manner.
o This will involve identifying various agencies, going through their pitch, shortlisting, legal validation and onboarding these vendors- Brand Naming, Logo, Design
o Working with the Retail Design teams ( internal or external) as required and create concepts to layout your vision of a Premium fashion store and finalise the design, materials, fixtures, lighting etc
o Oversee store layouts, fixtures, windows, and in-store displays
o Manage vendors, agencies, budgets, and timelines
- Partner with VM, design, marketing, and merchandising teams for cohesive execution
- Lead setting up of a pilot store and scale it across locations top 8 cities
o Partner with Business Development team to identify key retail locations as per defined requirements, build ROI and get all approvals
o Partner with Project teams to track, project plan, timely design decisions, various stakeholder approvals
o Exciting and timely launch of the first store
- Track performance (conversion, sales/sq. ft., customer engagement) and refine the model to a profitable levels for a franchisee investments
- Work with various teams for special , curated collections to drive AUCP for viability
Work Experience
- MBA from a top tier college, preferably Top 15 schools
- 8-10 years of relevant experience in Retail and fashion industry. Past experience in Retail Identity Roll out or exposure in marketing & communication along with Retail Operations will be preferred
- Strong understanding of fashion retail, trends, and consumer behavior
- Experience in visual merchandising and store storytelling
- Project management across multi-store rollouts
- Strong aesthetic sense and attention to detail
- Vendor and stakeholder management
- Ability to work in fast-paced, trend-driven environments
- Financial and commercial acumen
