SEO Specialist – E-commerce & Digital Marketing
Company: Ritz Fashion Trendz
Location: Kolkata, India (In-Office)
Job Type: Full-Time
About Us
Ritz Fashion Trendz is a growing fashion e-commerce brand specializing in premium Indian ethnic wear. We are looking for a passionate and results-driven SEO Specialist to improve our online visibility, increase organic traffic, and drive sales across our website and marketplaces.
Responsibilities
- Develop and implement effective SEO strategies to improve website rankings.
- Perform keyword research for fashion and e-commerce products.
- Optimize product pages, category pages, blogs, and website content.
- Conduct on-page and technical SEO audits.
- Monitor website performance using Google Analytics, Google Search Console, and other SEO tools.
- Improve website speed, indexing, and overall user experience.
- Build high-quality backlinks and manage off-page SEO activities.
- Collaborate with the content, social media, and marketing teams.
- Analyze competitors and identify new growth opportunities.
- Track SEO performance and prepare monthly reports.
- Work with Shopify or WordPress to implement SEO best practices.
- Optimize product listings for search engines and AI-powered search.
Requirements
- 1+ years of SEO experience (e-commerce preferred).
- Strong knowledge of on-page, off-page, and technical SEO.
- Experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar tools.
- Understanding of HTML, CSS, and website structure is an advantage.
- Excellent analytical and problem-solving skills.
- Strong written English and attention to detail.
- Experience WordPress is preferred.
- Knowledge of fashion e-commerce is a plus.
Preferred Skills
- Content marketing and blog optimization.
- Local SEO and Google Business Profile optimization.
- Basic knowledge of AI tools for SEO and content optimization.
- Familiarity with Etsy and marketplace SEO is an added advantage.
What We Offer
- Competitive salary.
- Career growth in a fast-growing fashion brand.
- Opportunity to work on international e-commerce projects.
- Friendly and creative work environment.
Apply now if you're passionate about SEO and want to help grow a leading ethnic fashion brand.
Pay: ₹14,000.00 - ₹20,000.00 per month
Work Location: In person
