Designation: Content Specialist
Experience: 1-3 years
Job Type: Full-time
Salary: Best in industry
Location: Gurgaon, India (work from office only)
Domain: Healthcare
Job Summary
- Create high-quality, accurate, engaging, content that supports business goals, drives organic traffic, and improves user engagement.
- Develop and optimize content across websites, blogs, product pages, emails, and other digital channels while maintaining brand consistency.
- Conduct research to ensure content is factually correct, relevant, and aligned with audience needs and search intent.
- Maintain editorial standards, ensuring all content meets quality, compliance, and brand guidelines before publication.
- Analyze content performance and implement data-driven improvements to increase visibility, engagement, and business impact.
- Manage content workflows and deadlines effectively to ensure timely delivery of projects and initiatives.
Key Responsibilities
- Write, edit, and optimize content for articles, website pages, product descriptions, emails, and marketing campaigns to drive engagement and conversions.
- Apply SEO best practices to improve content visibility, search rankings, and organic traffic growth.
- Ensure all content complies with internal content policies, editorial guidelines, legal requirements, and industry-specific regulations.
- Develop content in accordance with Google's quality frameworks, including E-E-A-T and YMYL guidelines where applicable.
- Analyze content performance metrics and implement improvements based on user behavior, search trends, and business goals.
- Stay updated on industry trends, audience preferences, and competitor activities to identify new content opportunities and maintain content quality.
Required Skills & Qualifications
- Graduate with 1–3 years of experience in content writing, preferably in the healthcare domain.
- Strong SEO writing skills and SEO knowledge.
- Excellent written and verbal English communication skills with a strong command of grammar and language.
- Proven ability to research, write, edit, and optimize high-quality content for digital channels.
- Strong attention to detail and ability to maintain high content quality standards.
Pay: ₹300,000.00 - ₹500,000.00 per year
Benefits:
- Food provided
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- How many years of experience do you have in Content Writing?
- Are you comfortable with an on site work setting?
- Are you comfortable with commuting or relocating to the job's location?
- Your last drawn CTC (in lakhs per annum)
- Your availability to join (in days)
Work Location: In person
