We are looking for a Performance Marketing Executive with 2–3 years of hands-on experience in managing, optimizing, and scaling paid advertising campaigns across Google Ads and Meta Ads.
Key Responsibilities:
- Plan, launch, manage, and optimize paid advertising campaigns across Google Ads and Meta Ads.
- Manage Google Search, Display, and Performance Max (PMax) campaigns.
- Conduct keyword research, audience research, and competitor analysis.
- Monitor campaign performance, including CPC, CTR, CPA, conversions, ROAS, and ROI.
- Manage campaign budgets and optimize spending for maximum returns.
- Create, test, and optimize ad copies, creatives, audiences, and campaign strategies.
- Analyze campaign data and identify opportunities to improve lead quality and conversions.
- Set up and monitor conversion tracking and campaign performance metrics.
- Prepare regular performance reports with actionable insights.
- Coordinate with creative and content teams for campaign requirements.
- Stay updated with Google Ads, Meta Ads, and the latest performance marketing trends.
Requirements:
- 2–3 years of experience in Performance Marketing/PPC.
- Strong hands-on experience with Google Ads, Performance Max (PMax), and Meta Ads.
- Good understanding of paid search, paid social, keyword research, bidding, audience targeting, and conversion optimization.
- Experience in managing campaign budgets and performance targets.
- Strong analytical and problem-solving skills.
- Good communication and reporting skills.
- Ability to manage multiple campaigns and meet performance goals.
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
Ability to commute/relocate:
- Mohali, Punjab: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Google ads and meta ads : 2 years (Preferred)
Work Location: In person
