Looking for candidates who worked in digital marketing agency for at least a year in performance marketing only
PRIMARY RESPONSIBILITIES:
● Develop and execute paid media campaigns across multiple digital platforms such as
Google Ads, Facebook Ads, LinkedIn Ads, etc.
● Conduct keyword research, competitor analysis, and audience targeting to optimize
campaign performance.
● Monitor and analyze campaign metrics and KPIs to identify trends, insights, and
areas for optimization.
● Monitor and administer web analytics dashboards, reports and key reporting tools,
and point out key areas of importance in accordance with client goals.
● Generate regular reports to showcase campaign performance and provide
actionable recommendations.
● Collaborate with internal teams, including content creators and designers, to ensure
cohesive campaign execution.
● Stay updated on industry trends, platform updates, and best practices to drive
innovation and improve campaign effectiveness.
● Conduct A/B testing and other experiments to optimize campaign elements,
including ad copy, landing pages, and targeting.
● Provide strategic recommendations to clients based on data-driven insights and
campaign performance analysis.
● Stay informed about industry trends, competitor activities, and emerging
technologies to proactively identify opportunities for growth.
QUALIFICATIONS, SKILLS, EXPERIENCE:
● Bachelor's degree in Marketing, Advertising, or a related field.
● Proven experience (1-3 years) in managing paid media campaigns across various
platforms.
● In-depth knowledge of digital advertising platforms such as Google Ads, Facebook
Ads, LinkedIn Ads, etc.
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Flexible schedule
- Provident Fund
- Work from home
Application Question(s):
- This job is based in Mumbai. Do you stay in Mumbai?
- What is your notice period ?
- What is your current CTC?
- What is your expected CTC?
Experience:
- Performance marketing: 2 years (Preferred)
Work Location: Hybrid remote in Mumbai, Maharashtra (Mumbai)
